support, collectivism and novelty seeking moderate customer responses to CSR perceptions. Findings The findings show that … customer responses to CSR perceptions are consistently moderated by gender, age and CSR support. Men, people aged over 45 and … highly supportive customers respond to CSR perceptions more positively than women, younger people and customers exhibiting a …

responsibility (CSR) perceptions impact customers’ affective and behavioural responses in the banking industry. As a contribution to … customers of savings banks and 476 customers of commercial banks. Findings – The findings demonstrate that CSR perceptions … bank customers and commercial bank customers concerning their affective and behavioural responses to CSR perceptions.  …

the process of CSR perception formation among customers. Findings – Results confirm that customer CSR perceptions are …