Search Results - subject:"Category captainship"

Retail category management under shelf-space dependent demand : the effectiveness of category captainship

Wu, Mengchu; Demirag, Ozgun Caliskan; Xue, Weili; Xu, … - In: International journal of production economics 276 (2024), pp. 1-16

Persistent link: https://www.econbiz.de/10015126969

Should the fox guard the henhouse? : category captainship arrangement as a strategic information transmission mechanism

Timoumi, Ahmed; Esseghaier, Skander; Koçkesen, Levent - In: Production and operations management : the flagship … 32 (2023) 10, pp. 2985-3001

Persistent link: https://www.econbiz.de/10014430627

Buyer power and category captainship

Chambolle, Claire; Schlippenbach, Vanessa; Bazoche, Pascale - Département Sciences Sociales, Agriculture et … - 2012

We consider one retailer and two manufacturers that have private information about demand characteristics. To ensure truthful revelation, the retailer provides one of the suppliers, i.e. category captain, with a rst-mover advantage in the negotiations. After the negotiation with the retailer is...

Persistent link: https://www.econbiz.de/10010780510

On the competitive and collaborative implications of category captainship

Alan, Yasin; Dotson, Jeffrey P.; Kurtuluş, Mümin - In: Journal of marketing 81 (2017) 4, pp. 127-143

Persistent link: https://www.econbiz.de/10011734908

The value of category captainship in the presence of manufacturer competition

Kurtuluş, Mümin; Nakkas, Alper; Ülkü, Sezer - In: Production and operations management : an international … 23 (2014) 3, pp. 420-430

Persistent link: https://www.econbiz.de/10010355684

Retail Assortment Planning Under Category Captainship

Mümin Kurtulu\c{s}; Nakkas, Alper - In: Manufacturing & Service Operations Management 13 (2011) 1, pp. 124-142

the consumers in a particular category, a practice often referred to as category captainship. Our research investigates … in return for a target category profit. We show that category captainship can, in some circumstances, benefit not only … implementation of category captainship practices. …

Persistent link: https://www.econbiz.de/10009218640

Category captainship vs. retailer category management under limited retail shelf space

Kurtuluş, Mümin; Toktay, L. Beril - In: Production and operations management : an international … 20 (2011) 1, pp. 47-56

Persistent link: https://www.econbiz.de/10008841640