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Search: subject:"Channel cannibalization"
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channel cannibalization
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Content Management
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Clement, Michel
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ECONIS (ZBW)
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Frontiers: the interplay of user-generated content, content industry revenues, and platform regulation : quasi-experimental evidence from YouTube
Wlömert, Nils
;
Papies, Dominik
;
Clement, Michel
; …
- In:
Marketing science
43
(
2024
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014470070
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Comment on "Frontiers: the interplay of user-generated content, content industry revenues, and platform regulation: quasi-experimental evidence from YouTube"
Tushnet, Rebecca
- In:
Marketing science
43
(
2024
)
1
,
pp. 13-15
Persistent link: https://www.econbiz.de/10014470079
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Rejoinder on "Frontiers: the interplay of user-generated content, content industry revenues, and platform regulation: quasi-experimental evidence from YouTube"
Wlömert, Nils
;
Papies, Dominik
;
Clement, Michel
; …
- In:
Marketing science
43
(
2024
)
1
,
pp. 16-19
Persistent link: https://www.econbiz.de/10014470080
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4
Towards profitable growth in e-grocery retailing : the role of store and household density
Paul, Joydeep
;
Agatz, Niels
;
Fransoo, Jan C.
-
2021
Persistent link: https://www.econbiz.de/10013172061
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5
Physical stores as warehouses for online channels : implications for channel choices under competition
Tang, Ping
;
Chen, Jianqing
;
Raghunathan, Srinivasan
- In:
Information systems research : ISR
34
(
2023
)
4
,
pp. 1554-1581
Persistent link: https://www.econbiz.de/10014487332
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6
Integrating bricks with chicks : retailer-level and channel-level outcomes of online-offline channel integration
Herhausen, Dennis
;
Binder, Jochen
;
Schloegel, Marcus
; …
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 309-325
Persistent link: https://www.econbiz.de/10011309670
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