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  • Search: subject:"Chinese film"
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Year of publication
Subject
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Advertising 1 Advertising effects 1 Artists 1 China 1 China and the west 1 Chinese Communist Party 1 Chinese Communist Revolution 1 Chinese film 1 Chinese film industry 1 Chinese modernity 1 Chinese press 1 Chinese relations with the west 1 Cultural change 1 Eco-aesthetics 1 Film industry 1 Filmwirtschaft 1 International law 1 Künstler 1 Political fiction 1 Political film 1 Product Placement 1 Product placement 1 Werbewirkung 1 Werbung 1 Xi Jinping 1 advertising history 1 and advertising culture. 1 chinese capitalism 1 chinese culture 1 chinese history 1 chinese literature 1 chinese modernisation 1 commercialization and artistic integrity 1 filmmakers 1 product placement 1
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Online availability
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Free 1 Undetermined 1
Type of publication
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Article 1 Book / Working Paper 1
Type of publication (narrower categories)
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Article in journal 1 Aufsatz in Zeitschrift 1
Language
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English 2
Author
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Ai, Qi 1 Cao, Qing 1 Dong, Yinan 1 Margolies, David 1
Published in...
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Journal of macromarketing 1
Source
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ECONIS (ZBW) 1 EconStor 1
Showing 1 - 2 of 2
Cover Image
Utopia and Modernity in China: Contradictions in Transition
Margolies, David (contributor); Cao, Qing (contributor) - 2022
The contradictions of modernisation run through the whole of modern Chinese history. The abundance of manufactured goods being sold in the west attests to China's industrial revolution, but this capitalist vision of 'utopia' sits uneasily with traditional Chinese values. It is also in conflict...
Persistent link: https://www.econbiz.de/10014458225
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Cover Image
Product placement in Chinese cinema : from resistance to acceptance : 1999-2009
Ai, Qi; Dong, Yinan - In: Journal of macromarketing 43 (2023) 2, pp. 154-170
Persistent link: https://www.econbiz.de/10014294175
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