Wezel, M.C. van; Potharst, R. - Erasmus University Rotterdam, Econometric Institute - 2005
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Keywords: Bagging, Bias/Variance Decomposition, Boosting, Brand Choice, CART,
Choice Models, Data Mining, Ensembles.
1 … 2004 Marketing Science conference in Rotterdam featured 23 pre-
sentations where choice models where an important or the … devote one
or more chapters on modeling individual’s choice probability (see, e.g., [12, 28]). Customer choice
models are …