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Search: subject:"Commitment–trust theory"
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Relationship marketing
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commitment-trust theory
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Journal of retailing and consumer services
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A study of supply chain partnerships based on the
commitment‐trust
theory
Wu, Mei‐Ying
;
Weng, Yung‐Chien
;
Huang, I‐Chiao
- In:
Asia Pacific Journal of Marketing and Logistics
24
(
2012
)
4
,
pp. 690-707
the
commitment‐trust
theory
and explore the supply chain relationships among research variables. Design …
Persistent link: https://www.econbiz.de/10014674794
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