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Search: subject:"Compensatory Reasoning in Consumer Choice"
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Compensatory Reasoning in Consumer Choice
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Consumer behaviour
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Decision Making
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Environmental consciousness
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Environmental management
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Green marketing
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Green products
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Konsumentenverhalten
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Nachhaltige Entwicklung
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Umweltbewusstsein
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Umweltmanagement
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Willingness to pay
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Zahlungsbereitschaftsanalyse
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Zero Sum Heuristic
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Mantz, Kathy
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Mantz, Timothy
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Journal of international business and economics : JIBE
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ECONIS (ZBW)
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Green green it's green they say : do green and sustainable products have more perceived value to the consumer and why
Mantz, Timothy
;
Mantz, Kathy
- In:
Journal of international business and economics : JIBE
14
(
2014
)
3
,
pp. 57-70
Persistent link: https://www.econbiz.de/10011283338
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