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  • Search: subject:"Competitive gaming"
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Year of publication
Subject
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Computerspiel 3 Video game 3 competitive gaming 3 Digitalisierung 2 Digitization 2 Competitive gaming 1 Consumer behaviour 1 Deutschland 1 Digital media 1 Digitale Medien 1 Esports 1 Event 1 Game theory 1 Germany 1 Internet marketing 1 Konsumentenverhalten 1 Media usage 1 Mediennutzung 1 Motivation 1 Online 1 Online-Marketing 1 Professional sports 1 Profisport 1 Spieltheorie 1 Sport 1 Sport organization 1 Sportmarketing 1 Sportorganisation 1 Sports 1 Sports marketing 1 Streaming 1 Viewer 1 brands and esports 1 content marketing 1 digital marketing 1 digital sports 1 digitalization 1 ecosystem 1 entrepreneur 1 esport events 1
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Online availability
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Undetermined 4
Type of publication
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Article 3 Book / Working Paper 1
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2 Aufsatz im Buch 1 Book section 1
Language
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English 4
Author
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Bobrovich, Ignat 1 Hallmann, Kirstin 1 Kramer, Kilian 1 Rietz, Julia 1 Scheck, Barbara 1 Scholz, Tobias M. 1 Wagner, David 1
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Published in...
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De Gruyter handbook of media economics 1 European journal of international management : EJIM 1 International journal of sports marketing & sponsorship 1
Source
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ECONIS (ZBW) 4
Showing 1 - 4 of 4
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Esports : Insider Tips on Succeeding in the Industry that is Shaping the Future of Entertainment
Bobrovich, Ignat - 2024
Part i: welcome to esports -- chapter 1. Introduction -- part ii: exploring the landscape -- chapter 2. Esports - the most passionate segment of gaming -- chapter 3. Esports and traditional sport: is it the same? -- part iii: decoding esports -- chapter 4. Esports: terms and market definition --...
Persistent link: https://www.econbiz.de/10015162683
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How esports may influence the digitalization of the media ecosystem
Scholz, Tobias M. - In: De Gruyter handbook of media economics, (pp. 401-414). 2024
Persistent link: https://www.econbiz.de/10014539014
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A systematic review on spectator behavior in esports : why do people watch?
Rietz, Julia; Hallmann, Kirstin - In: International journal of sports marketing & sponsorship 24 (2023) 1, pp. 38-55
Persistent link: https://www.econbiz.de/10014232442
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Reaping the digital dividend? : sport marketing's move into esports : insights from Germany
Kramer, Kilian; Wagner, David; Scheck, Barbara - In: European journal of international management : EJIM 15 (2021) 2/3, pp. 339-366
Persistent link: https://www.econbiz.de/10012504435
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