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Search: subject:"Computer game"
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Computerspiel
1,925
Video game
1,848
Consumer behaviour
470
Konsumentenverhalten
470
Spieltheorie
409
Game theory
407
Social Web
263
Social web
263
Online-Marketing
176
Internet marketing
175
Werbewirkung
165
Advertising effects
162
Virtuelle Realität
162
Virtual reality
161
Gamification
154
Online retailing
126
Online-Handel
126
Werbung
113
Computerspieleindustrie
108
Video game industry
108
Advertising
105
Electronic Commerce
104
E-commerce
101
USA
101
United States
99
Innovation
98
Experiment
96
Internet
92
Theorie
88
Theory
88
Brand management
86
Markenführung
86
Deutschland
84
E-Learning
83
Germany
82
E-learning
81
Network economics
79
Netzwerkökonomik
79
Mobile Anwendung
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686
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453
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35
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Castronova, Edward
24
Ward, Michael R.
17
Kretschmer, Tobias
10
Sreejesh, S.
10
Storz, Cornelia
10
Claussen, Jörg
9
Scholz, Tobias M.
9
Teipen, Christina
9
Teng, Ching-I
9
Cox, Joe
8
Engelstätter, Benjamin
8
Hamari, Juho
8
Parshakov, Petr
8
Vashisht, Devika
8
Zackariasson, Peter
8
Dwyer, Brendan
7
Harviainen, J. Tuomas
7
Kolb, Albert
7
Müller-Lietzkow, Jörg
7
Oechssler, Joerg
7
Reijmersdal, Eva A. van
7
Schipper, Burkhard
7
Terlutter, Ralf
7
Wagner, Gert G.
7
Bell, Mark W.
6
Breuer, Markus
6
Dürsch, Peter
6
Ghosh, Tathagata
6
Gretz, Richard T.
6
Hernandez, Monica D.
6
Klein, Kristina
6
Leclercq, Thomas
6
Nair, Harikesh
6
Pabilonia, Sabrina Wulff
6
Pavenkov, Oleg
6
Pelsmacker, Patrick de
6
Rubtcova, Mariia
6
Waiguny, Martin K. J.
6
Yoo, Byungjoon
6
Allal-Chérif, Oihab
5
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IGI Global
14
Springer Fachmedien Wiesbaden
8
National Bureau of Economic Research
6
Information Resources Management Association
3
Dipartimento di Informatica e Studi Aziendali, Università degli Studi di Trento
2
Eric Cuvillier <Firma>
2
Harvard Graduate School of Business Administration
2
Nomos Verlagsgesellschaft
2
OECD
2
Organisation for Economic Co-operation and Development
2
Tectum Verlag
2
Vienna Games Conference <17., 2023, Wien>
2
Aix-Marseille Université / Centre de Droit du Sport
1
Axel-Springer-Verlag
1
Berlin Verlag
1
Berliner Wissenschafts-Verlag
1
Block de ideas SL
1
Center of Market Oriented Product and Production Management
1
Christian-Albrechts-Universität zu Kiel
1
DGT Jahrestagung <19., 2015, Kempten>
1
Deutsche Gesellschaft für Tourismuswissenschaft
1
Donau-Universität Krems / Universitätsbibliothek
1
Erich Schmidt Verlag
1
European Commission / Consumers, Health and Food Executive Agency
1
European Institute of Japanese Studies
1
Europäische Kommission
1
Europäisches Parlament / Generaldirektion Interne Politikbereiche der Union / Direktion Struktur- und Kohäsionspolitik
1
FOM-Hochschule für Oekonomie & Management / Institut für Wirtschaftspsychologie
1
Friedrich-Schiller-Universität Jena
1
Fundació per a la Universität Oberta de Catalunya
1
Großbritannien / Department of Trade and Industry
1
Handelshochschule Leipzig
1
Hochschule Magdeburg-Stendal
1
Hochschule für Technik und Wirtschaft Berlin
1
Humboldt-Universität zu Berlin
1
Instituttet for Industriøkonomi og Virksomhedsstrategi <Kopenhagen>
1
International Computer Game Conference <1, 2006, Köln>
1
International XR Conference / Annual conference <7., 2022, Lissabon>
1
Katholische Sozialethische Arbeitsstelle <Hamm, Westfalen>
1
London School of Economics and Political Science
1
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Published in...
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Journal of business research : JBR
38
Journal of advertising : official publication of the American Academy of Advertising
24
Technological forecasting & social change : an international journal
24
Journal of consumer behaviour : an international research review
16
Computer games as educational and management tools : uses and approaches
14
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
14
International journal of advertising : the quarterly review of marketing communications
14
Young consumers : insight and ideas for responsible marketers
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Journal of retailing and consumer services
12
Journal of sport management : the official journal of the North American Society of Sport Management
12
SpringerLink / Bücher
12
The business of gamification : a critical analysis
12
Information systems research : ISR
11
Sport marketing quarterly : preferred journal of the Sport Marketing Association
11
Transforming gaming and computer simulation technologies across industries
11
Psychology & marketing
10
International journal of sports marketing & sponsorship
9
Journal of management information systems : JMIS
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Research policy : policy, management and economic studies of science, technology and innovation
9
Springer eBook Collection
9
Creativity and innovation management
8
International journal of e-business research : an official publication of the Information Resources Management Association
8
International journal of electronic commerce : IJEC
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of marketing communications
8
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
8
Research
8
Spielend die Zukunft gewinnen : Wachstumsmarkt elektronische Spiele
8
Application of gaming in new media marketing
7
European Sport management quarterly : ESMQ
7
International journal of innovation management
7
Journal of promotion management : innovations in planning and applied research
7
Advertising in new formats and media : current research and implications for marketers
6
Electronic commerce research
6
Harvard business review : HBR
6
International journal of advertising : the review of marketing communications
6
International journal of internet marketing and advertising : IJIMA
6
NBER working paper series
6
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ECONIS (ZBW)
1,875
USB Cologne (EcoSocSci)
50
RePEc
4
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1881
Cyberspace in Schule und Kinderzimmer : Dokumentation des Symposiums vom 31.10.2008
Lehner, Franz
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10004944517
Saved in:
1882
Game over? - was vom Spielen übrig bleibt : empirische Studie zu assoziativen Transfereffekten zwischen Spiel- und Alltagswelt
Bigl, Benjamin
-
2009
Persistent link: https://www.econbiz.de/10004946378
Saved in:
1883
Marken mit In-Game-Advertising emotionalisieren : eine empirische Analyse des Shootingstars der Werbebranche
Huber, Frank
(
contributor
)
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008686315
Saved in:
1884
Computerspiel und Schule : pädagogische Herausforderungen virtueller Gewaltspiele und Konsequenzen für den schulischen Alltag
Piniek, Tobias
-
2009
Persistent link: https://www.econbiz.de/10008982603
Saved in:
1885
Schauplatz Computerspiele
Rosenstingl, Herbert
;
Mitgutsch, Konstantin
-
2009
-
1. Aufl
Persistent link: https://www.econbiz.de/10009662510
Saved in:
1886
Kultur und Informatik: Serious games
Sieck, Jürgen
(
contributor
)
-
2009
-
Als Typoskript gedr.
Persistent link: https://www.econbiz.de/10009635447
Saved in:
1887
New media and regional development : the case of the UK computer and video games industry
Cornford, James
;
Naylor, Richard
;
Driver, Stephen
- In:
Restructuring industry and territory : the experience …
,
(pp. 83-108)
.
2000
Persistent link: https://www.econbiz.de/10001656250
Saved in:
1888
Cyberspace in Schule und Kinderzimmer : Dokumentation des 2. Symposiums vom 9. November 2007
Lehner, Franz
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10004938194
Saved in:
1889
Computer games as a sociocultural phenomenon : games without frontiers - war without tears
Jahn-Sudmann, Andreas
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10004898092
Saved in:
1890
Mediale Viren im Kopf unserer Jugend? : Studie zum Zusammenhang von Computerspielen und Gewalt
Bockholt, Dennies
-
2008
Persistent link: https://www.econbiz.de/10004914754
Saved in:
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