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  • Search: subject:"Computer-related (CR) services"
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Computer-related (CR) services 1 Entry mode 1 Internationalization 1 Service tradability 1
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Etemad-Sajadi, Reza 1
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The TQM Journal 1
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The impact of service tradability on the choice of entry mode : The case of computer-related service firms
Etemad-Sajadi, Reza - In: The TQM Journal 27 (2015) 1, pp. 79-93
Purpose – The purpose of this paper is to identify the factors influencing the choice of entry mode of computer-related (CR) service firms which are in a process of internationalization. The authors will focus on the characteristics of service defining its tradability....
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