Visual languages are the defining component of interactive computing environments, yet in spite of the rapid pace of evolution of this domain, significant challenges remain. This book presents comprehensive coverage of the problems and methodologies related to the syntax, semantics, and...

Elaine Marmel is President of Marmel Enterprises, LLC, an organization which specializes in technical writing and software training. Elaine spends most of her time writing; she has authored and co-authored over 50 books about Microsoft Project, Microsoft Excel, QuickBooks, Peachtree, Quicken for...

1. Advertising images and discourse -- 2. Smoke and mirrors : circulating racial images in cigarette advertising -- 3. Keeping race in place : multicultural visions and voices in teen advertising -- 4. Different tropes for different folks : advertising and face-fixing -- 5. Madison Avenue meets...