Search Results - subject:"Computing"

Privacy regulation and targeted advertising : evidence from Apple's App Tracking Transparency

Aridor, Guy; Che, Yeon-Koo - 2024

We use a novel dataset of online advertiser performance and product sales to quantify the medium-term economic effects of Apple's App Tracking Transparency Policy (ATT). We find that ATT significantly degraded the ability by Facebook advertisers to target advertisements based on its off-platform...

Persistent link: https://www.econbiz.de/10014468980

Cloud computing and extensive margins of exports : evidence for manufacturing firms from 27 EU countries

Wagner, Joachim - 2024 - This version: February 8, 2024

The use of cloud computing by firms can be expected to go hand in hand with higher productivity, more innovations, and … computing and exports, however, is missing. This paper uses firm level data for manufacturing enterprises from the 27 member … Squares (KRLS), we find that firms which use cloud computing do more often export, do more often export to various …

Persistent link: https://www.econbiz.de/10014470012

Power resources for disempowered workers? : re-conceptualizing the power and potential of consumers in app-based food delivery

Goods, Caleb; Veen, Alex; Barratt, Tom; Smith, Brett - In: Industrial relations : a journal of economy & society 63 (2024) 2, pp. 107-131

Persistent link: https://www.econbiz.de/10014483661

Cloud computing and extensive margins of exports : evidence for manufacturing firms from 27 EU countries

Wagner, Joachim - 2024 - This version: March 5, 2024

Persistent link: https://www.econbiz.de/10014485550

Integrating EVs into distribution grids : examining the effects of various DSO intervention strategies on optimized charging

Lilienkamp, Arne; Namocke, Nils - 2024

Adopting electric vehicles (EVs) and implementing variable electricity tariffs increase peak demand and the risk of congestion in distribution grids. To avert critical grid situations and sidestep expensive grid expansions, Distribution System Operators (DSOs) must have intervention rights,...

Persistent link: https://www.econbiz.de/10014485618

Gamify, engage, build loyalty : exploring the benefits of gameful experience for branded sports apps

Habachi, Salma; Matute, Jorge; Palau i Saumell, Ramon - In: The journal of product & brand management 33 (2024) 1, pp. 57-75

Persistent link: https://www.econbiz.de/10014485716

The role of incentive policies and personal innovativeness in consumers' carbon footprint tracking apps adoption in China

Cudjoe, Dan; Zhu, Bangzhu; Wang, Hong - 2024

Persistent link: https://www.econbiz.de/10015099075

Evaluating cloud computing in construction projects to avoid project delay

Muhammad Ali Musarat; Wesam Salah Alaloul; Muhammad … - 2024

The revolutionary impact of Cloud Computing (CC) technologies has been felt across multiple industries for an extended …

Persistent link: https://www.econbiz.de/10014583900

The impact of consumer engagement with gamified branded apps on gameful experience in emerging markets : an empirical study

Abbasi, Amir Zaib; Hollebeek, Linda D.; Ting, Ding; … - In: Organizations and markets in emerging economies 15 (2024) 2, pp. 216-247

Drawing on social exchange theory, this article examines how consumers' engagement with gamified branded mobile apps impacts different aspects of their gameful experience, which comprises accomplishment, competition, challenge, immersion, guidance, playful experience, and social experience. We...

Persistent link: https://www.econbiz.de/10015340205

Exploring the impact of gamified experiences on user engagement in fitness apps : a GAMEFULQUEST perspective

Rehman, Umair; Abbasi, Amir Zaib; Ding Hooi Ting; … - In: IEEE transactions on engineering management : EM ; a … 71 (2024), pp. 3613-3628

Persistent link: https://www.econbiz.de/10015407661