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Search: subject:"Construal Level Theory"
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Consumer behaviour
127
Konsumentenverhalten
127
Construal level theory
122
construal level theory
69
Advertising effects
36
Experiment
36
Werbewirkung
36
Personality psychology
27
Persönlichkeitspsychologie
27
Theorie
27
Theory
27
psychological distance
24
Psychological distance
23
Advertising
22
Werbung
22
Decision
17
Entscheidung
17
Brand management
16
Markenführung
16
Psychologie
15
Psychology
15
Cognition
14
Construal Level Theory
14
Kognition
14
Brand image
13
Markenimage
13
construal-level theory
13
Online retailing
12
Online-Handel
12
Brand
11
Construal-level theory
11
Markenartikel
11
temporal distance
11
Corporate social responsibility
10
Emotion
10
Beziehungsmarketing
9
Corporate Social Responsibility
9
Relationship marketing
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34
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4
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228
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200
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research-article
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English
220
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16
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2
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Kim, Dong Hoo
8
Kirshner, Samuel N.
4
Malik, Tariq H.
4
Sung, Yoon Hi
4
Bauer, Brittney C.
3
Didi Alaoui, Mohamed
3
Kato, Takumi
3
Lee, So Young
3
Sung, Yongjun
3
Trope, Yaacov
3
Adam, Martin
2
Audrezet, Alice
2
Bae, Mikyeung
2
Bartsch, Sebastian Clemens
2
Bellman, Steven
2
Benlian, Alexander
2
Berson, Yair
2
Brengman, Malaika
2
Caffier de Kerviler, Gwarlann
2
Chand, Masud
2
Chen, Ming-Yi
2
Choi, Dongwon
2
Choi, Miju
2
Choi, Youngjoon
2
Chou, Hsuan-Yi
2
Chung, Namho
2
Cohen, Justin
2
Endo, Yuko
2
Eyal, Tal
2
Feldhaus, Christoph
2
Filieri, Raffaele
2
Freling, Traci H.
2
Fujiwara, Sayu
2
Gau, Roland
2
Ghorbani, Majid
2
Green, Teegan
2
Hartley, Nicole
2
Heckenhahn, Jonas
2
Henard, David H.
2
Isaak, Karina
2
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Springer Fachmedien Wiesbaden
2
Université Paris-Dauphine (Paris IX)
2
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
1
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Journal of business research : JBR
19
Tourism management : research, policies, practice
9
International journal of contemporary hospitality management
6
Journal of travel and tourism marketing
6
International journal of advertising : the review of marketing communications
5
International journal of hospitality management
5
Journal of behavioral decision making
5
Journal of business ethics : JOBE
5
Journal of retailing and consumer services
5
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
5
Psychology & marketing
5
Journal of retailing
4
Organization science
4
Digital economy and sustainable development
3
European Journal of Marketing
3
European journal of marketing
3
Information systems research : ISR
3
Journal of Business Ethics
3
Journal of consumer marketing
3
Journal of marketing communications
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Judgment and Decision Making
3
Behavioral research in accounting
2
Economics Papers from University Paris Dauphine
2
European journal of marketing : EJM
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of consumer studies
2
Journal of air transport management
2
Journal of business venturing
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of service research : JSR
2
Marketing Letters
2
Organizational Behavior and Human Decision Processes
2
Research
2
Service business
2
The accounting review : a publication of the American Accounting Association
2
The journal of product & brand management
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ECONIS (ZBW)
208
RePEc
17
Other ZBW resources
10
EconStor
3
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101
Rural tourism product promotion : a comparison of message framing techniques
Tsang, Nelson Kee Fu
;
Gong, Alice
;
Au, Wai Ching Wilson
- In:
Journal of travel and tourism marketing
39
(
2022
)
7/9
,
pp. 609-622
Persistent link: https://www.econbiz.de/10014285152
Saved in:
102
Abstract versus concrete : how managers' construal influences organizational control systems and problem solving
Zhong, Bijuan
;
Makhija, Mona Verma
;
Morris, Shad
- In:
Organization science
33
(
2022
)
6
,
pp. 2322-2345
Persistent link: https://www.econbiz.de/10014318822
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103
A temporal construal theory explanation of the price-quality relationship in online dynamic pricing
Guizzardi, Andrea
;
Mariani, Marcello M.
;
Stacchini, Annalisa
- In:
Journal of business research : JBR
146
(
2022
),
pp. 32-44
Persistent link: https://www.econbiz.de/10013271370
Saved in:
104
How psychological distance shapes hedonic consumption : the moderating role of the need to justify
Didi Alaoui, Mohamed
;
Valette-Florence, Pierre
;
Cova, …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 57-69
Persistent link: https://www.econbiz.de/10013271375
Saved in:
105
Let the sports endorser speak : combination of endorser type, color, and copy
Chang, Jung-Hua
;
Chen, Jyun-Yu
- In:
Journal of business research : JBR
144
(
2022
),
pp. 939-950
Persistent link: https://www.econbiz.de/10013185062
Saved in:
106
Examining the effect of group prototypes and divergent strength of identification on the effectiveness of identity appeals
McGowan, Miriam
;
Hassan, Louise
;
Shiu, Edward
- In:
European journal of marketing
56
(
2022
)
3
,
pp. 817-839
Persistent link: https://www.econbiz.de/10013173449
Saved in:
107
Stairway to organic heaven : the impact of social and temporal distance in print ads
Loebnitz, Natascha
;
Frank, Phillip
;
Otterbring, Tobias
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1044-1057
Persistent link: https://www.econbiz.de/10013194334
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108
Benefit appeals and perceived corporate hypocrisy : implications for the CSR performance of fast fashion brands
Wei, Xiaoyong
;
Jung, Sojin
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 206-217
Persistent link: https://www.econbiz.de/10013164309
Saved in:
109
Attracting Generation Z talents to the hospitality industry through COVID CSR practices
Sun, Jie
;
Leung, Xi Yu
;
Zhang, Huiying
;
Williams, Kim
- In:
International journal of contemporary hospitality management
34
(
2022
)
4
,
pp. 1587-1606
Persistent link: https://www.econbiz.de/10013164624
Saved in:
110
Let's play with emojis! : how to make emojis more effective in social media advertising using promocodes and temporal orientation
Huang, Xiao
;
Kader, Mohammad Shahidul
;
Kim, Seeun
- In:
Journal of research in interactive marketing : …
16
(
2022
)
4
,
pp. 665-682
Persistent link: https://www.econbiz.de/10013536273
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