Search Results - subject:"Construal Level Theory"

The influence of psychological distance on consumer's willingness to pay : further away = higher willingness to pay?

Isaak, Karina - 2016

Persistent link: https://www.econbiz.de/10012180741

Fear of detection and efficacy of prevention : using construal level to encourage health behaviors

Achar, Chethana; Agrawal, Nidhi; Hsieh, Meng-Hua - In: Journal of marketing research 57 (2020) 3, pp. 582-598

Persistent link: https://www.econbiz.de/10012214343

Manipulating temporal cues and message concreteness for deal communication : a study on microblogging site

Liu, Yi - In: Journal of global information management : an official … 28 (2020) 2, pp. 111-130

Persistent link: https://www.econbiz.de/10012304206

Die persuasive Wirkung von anekdotischen und statistischen Botschaften im Sozialmarketing : psychologische Distanz, Message Framing und komparativer Optimismus

Wieluch, Marina Isabel - 2020

Persistent link: https://www.econbiz.de/10012151758

Reducing ingroup bias in ethical consumption : the role of construal levels and social goodwill

Pinto, Diego Costa; Borges, Adilson; Herter, Márcia Maurer - In: Business ethics quarterly : the journal of the Society … 30 (2020) 1, pp. 31-63

Business ethics research has long been interested in understanding the conditions under which ethical consumption is consistent versus context-dependent. Extant research suggests that many consumers fail to make consistent ethical consumption decisions and tend to engage in ethical decisions...

Persistent link: https://www.econbiz.de/10012163739

Die persuasive Wirkung von anekdotischen und statistischen Botschaften im Sozialmarketing : psychologische Distanz, Message Framing und komparativer Optimismus

Wieluch, Marina Isabel - 2020

Marina Isabel Wieluch entwickelt auf Basis der Construal Level Theory einen Erklärungsansatz zur Wirkung verschiedener …

Persistent link: https://www.econbiz.de/10012402748

The effectiveness of abstract versus concrete fear appeals in information security

Schuetz, Sebastian W.; Lowry, Paul Benjamin; Pienta, … - In: Journal of management information systems : JMIS 37 (2020) 3, pp. 723-757

Persistent link: https://www.econbiz.de/10012414494

When interchangeability between providers and users makes a difference : the mediating role of social proximity in collaborative services

Nguyen, Stephanie; Didi Alaoui, Mohamed; Llosa, Sylvie - In: Journal of business research : JBR 121 (2020), pp. 506-515

Persistent link: https://www.econbiz.de/10012417372

Are investors warned by disclosure of conflicts of interest? : the moderating effect of investment horizon

Liu, Yuanyuan; Huang, Zhongwei; Jiang, Like; Messier, … - In: The accounting review : a publication of the American … 95 (2020) 6, pp. 291-310

Persistent link: https://www.econbiz.de/10012421536

The impact of live video streaming on online purchase intention

Zhang, Min; Qin, Fang; Wang, G. Alan; Luo, Cheng - In: The service industries journal 40 (2020) 9/10, pp. 656-681

Persistent link: https://www.econbiz.de/10012260322