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  • Search: subject:"Consumer Learning"
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Year of publication
Subject
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Consumer behaviour 48 Konsumentenverhalten 47 consumer learning 36 Consumer learning 35 Learning process 29 Lernprozess 29 Learning 14 Lernen 14 Theorie 14 Theory 14 Consumer Learning 8 Social Web 8 Social web 8 Hotelling 6 Online retailing 6 Online-Handel 6 Product quality 6 Produktqualität 6 Consumption theory 5 Internet marketing 5 Konsumtheorie 5 Online-Marketing 5 Pricing 5 Virtual reality 5 Virtuelle Realität 5 E-Learning 4 E-learning 4 Herding 4 Product differentiation 4 Produktdifferenzierung 4 principle of minimum differentiation 4 Asymmetric information 3 Asymmetrische Information 3 Computerspiel 3 Duopol 3 Duopoly 3 Expectation formation 3 Experiment 3 Game theory 3 Industrial Organization 3
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Online availability
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Undetermined 54 Free 22 CC license 1
Type of publication
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Article 64 Book / Working Paper 21 Other 1
Type of publication (narrower categories)
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Article in journal 42 Aufsatz in Zeitschrift 42 Working Paper 8 Arbeitspapier 4 Graue Literatur 4 Non-commercial literature 4 Aufsatz im Buch 2 Book section 2 research-article 2 Thesis 1 non-article 1
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Language
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English 59 Undetermined 27
Author
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Conze, Maximilian 8 Kramm, Michael 8 Dey, Debabrata 3 Lahiri, Atanu 3 Saak, Alexander E. 3 Axsen, Jonn 2 Burgess, Gemma 2 Chai, Andreas 2 Ching, Andrew 2 Cunha, Marcus 2 Fay, Scott 2 Kelemen, Mihaela 2 Langhe, Bart de 2 Lee, Seung Hwan 2 Mehta, Nitin 2 Moffat, Sue 2 Nakayama, Makoto 2 Orlebar, Caroline 2 Parsons, Elizabeth 2 Skippon, Stephen 2 Somogyi, Simon 2 Steils, Nadia 2 Thomas-Francois, Kimberly 2 Woersdorfer, Julia Sophie 2 Akçura, M. Tolga 1 Alt, Thomas 1 André, Quentin 1 Baek, Eunsoo 1 Banerjee, Sumitro 1 Barth, Matthias 1 Berlo, Zeph M. C. van 1 Bezawada, Ram 1 Bhatnagar, Kushagra 1 Bosangit, Carmela 1 Bose, Mousumi 1 Boulding, William 1 Broniarczyk, Susan 1 Caldieraro, Fabio 1 Camacho, Nuno 1 Caminal, Ramon 1
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Institution
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Agricultural and Applied Economics Association - AAEA 3 Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 3 C.E.P.R. Discussion Papers 1 Econometric Society 1 Rheinisch-Westfälisches Institut für Wirtschaftsforschung (RWI) 1 Society for Economic Dynamics - SED 1 University of Bonn, Germany 1 Volkswirtschaft Abteilung, Fachbereich Wirtschaftswissenschaften 1
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Published in...
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Marketing Science 8 Journal of business research : JBR 3 Journal of consumer research : JCR ; an interdisciplinary journal 3 Journal of evolutionary economics : JEE 3 Journal of retailing and consumer services 3 MPRA Paper 3 Ruhr Economic Papers 3 2010 Annual Meeting, July 25-27, 2010, Denver, Colorado 2 Bonn Econ Discussion Papers 2 Journal of management information systems : JMIS 2 Management Science 2 Marketing science 2 Papers on Economics and Evolution 2 Quantitative Marketing and Economics 2 Ruhr economic papers 2 2006 Meeting Papers 1 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 1 4OR : quarterly journal of the Belgian, French and Italian Operations Research Societies 1 Bonn Econ Discussion Papers / BGSE 1 CEPR Discussion Papers 1 Demand, complexity, and long-run economic evolution 1 Ecological Economics 1 Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics 1 Econometric Society 2004 Far Eastern Meetings 1 Economics of innovation and new technology 1 European journal of operational research : EJOR 1 Food policy : economics planning and politics of food and agriculture 1 Information systems research : ISR 1 International Economic Journal 1 International journal of contemporary hospitality management 1 International journal of electronic marketing and retailing : IJEMR 1 International journal of retail and distribution management 1 Journal of Business Research 1 Journal of Education for Sustainable Development 1 Journal of Electronic Commerce in Organizations (JECO) 1 Journal of business & economic statistics : JBES ; a publication of the American Statistical Association 1 Journal of consumer marketing 1 Journal of consumer research : JCR ; an interdisciplinary bimonthly 1 Journal of economic behavior & organization : JEBO 1 Journal of economic theory 1
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Source
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ECONIS (ZBW) 48 RePEc 28 EconStor 4 Other ZBW resources 4 BASE 2
Showing 81 - 86 of 86
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How Does Objective Quality Affect Perceived Quality? Short-Term Effects, Long-Term Effects, and Asymmetries
Mitra, Debanjan; Golder, Peter N. - In: Marketing Science 25 (2006) 3, pp. 230-247
We examine the relationship between objective and perceived quality for 241 products in 46 product categories over a period of 12 years. On average, we find that the effect of a change in objective quality is not fully reflected in customer perceptions of quality until after about six years. In...
Persistent link: https://www.econbiz.de/10008789685
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Pricing of a new product with consumer learning
Hahn, Sunku - In: International Economic Journal 19 (2005) 1, pp. 37-49
Sometimes firms sell their products only for a limited time. This phenomenon can be interpreted as the firms' strategy to increase their profits by prohibiting consumers from learning their personal values of the product as time passes. This explanation can also be used to explain the firms'...
Persistent link: https://www.econbiz.de/10005644208
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Consumer Learning and Brand Valuation: An Application on Over-the-Counter Drugs
Akçura, M. Tolga; Gönül, Füsun F.; Petrova, Elina - In: Marketing Science 23 (2004) 1, pp. 156-169
product usage over time. We also account for idiosyncratic consumer learning and preferences. The results point to the …
Persistent link: https://www.econbiz.de/10008787732
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Consumer Learning, Brand Loyalty, and Competition
Villas-Boas, J. Miguel - In: Marketing Science 23 (2004) 1, pp. 134-145
characterizes the importance of consumer learning effects on the market outcome. …
Persistent link: https://www.econbiz.de/10008787823
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Price Uncertainty and Consumer Search: A Structural Model of Consideration Set Formation
Mehta, Nitin; Rajiv, Surendra; Srinivasan, Kannan - In: Marketing Science 22 (2003) 1, pp. 58-84
We offer an econometric framework that models consumer's consideration set formation as an outcome of her costly information search behavior. Because frequently purchased products are characterized by frequent price promotions of varying depths of discounts, a consumer faces significant...
Persistent link: https://www.econbiz.de/10008789710
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Why Do Market Shares Matter?: An Information-Based Theory
Caminal, Ramon; Vives, Xavier - C.E.P.R. Discussion Papers - 1992
We analyse the informational content of market shares and prices in a dynamic duopoly model in which consumers have heterogenous information on the quality differential (q) of two goods. It is shown that when firms are poorly informed about q, and therefore the ability of prices to reveal...
Persistent link: https://www.econbiz.de/10005124015
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