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~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~person:"Kim, Sang Jin"
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Consumer behaviour
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Augmented reality marketing
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Beziehungsmarketing
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Brand management
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Customer integration
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Kim, Sang Jin
Ko, Eunju
10
Kim, Kyung Hoon
7
Moschis, George P.
5
Aiello, Gaetano
4
Bae, Joonheui
4
Islam, Tahir
4
Kim, Juran
4
Mathur, Anil
4
Chung, Christina
3
Ghaffar, Abdul
3
Hunt, James M.
3
Kim, Wooyang
3
Koo, Dong-mo
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Mattila, Pekka
3
Ng, Mark
3
Park, Seong-yeon
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Vescovi, Tiziano
3
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Baker, Andrew M.
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Belk, Russell W.
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Caldwell, Marylouise
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Chae, Heeju
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Checchinato, Francesca
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Cheung, Ronnie
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Choi, Sunmee
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Di Benedetto, C. Anthony
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Disegna, Marta
2
Dixit, Saurabh Kumar
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Donvito, Raffaele
2
Han, Sang-Lin
2
Henry, Paul Conrad
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Jeon, Jung Ok
2
Khare, Arpita
2
Kincl, Tomas
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Koo, Dong-Mo
2
Lam, Aris Y. C.
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Lau, Mei Mei
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Lee, Ki Hoon
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of business research : JBR
3
Asia Pacific journal of marketing and logistics
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
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ECONIS (ZBW)
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Digital service innovation, customer engagement, and customer equity in AR marketing
Kim, Kyung Hoon
;
Ko, Eunju
;
Kim, Sang Jin
;
Jiang, Qi
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 453-466
Persistent link: https://www.econbiz.de/10012549102
Saved in:
2
Role of user-created programs in online game
consumer
behavior
Kim, Sang Jin
;
Kim, Kyung Hoon
;
Lee, Chang Han
- In:
Journal of global scholars of marketing science : …
26
(
2016
)
3
,
pp. 217-226
Persistent link: https://www.econbiz.de/10011594169
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