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~person:"Bauer, Hans H."
~person:"Rajagopal"
~isPartOf:"International journal of business competition and growth : IJBCG"
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Consumer behaviour
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Marketing
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Mexico
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Brand
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Brand image
1
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Competition
1
Designation of origin
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Generic drugs
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critical brand elements
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place of origin branding
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wine attributes
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Bauer, Hans H.
Rajagopal
Khare, Arpita
10
Castaño, Raquel
2
Rakesh, Sapna
2
Reyes-Mercado, Pável
2
Shveta Singh
2
Thomas, Sujo
2
Agarwal, Dhruv
1
Agrawal, Rajat
1
Akhondzadeh, Abolfazl
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Barajas-Portas, Karla
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Bassan, Lizu
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Button, Dixie
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Cavazzani, Paola
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Dávila-Ruiz, Diana
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Fernández Reyes, Lucía
1
Gautam, Aditya
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Husaeni, Uus Ahmad
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Jain, Geetika
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Joshi, Himanshu
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Kathuria, Lalit Mohan
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Kaushik, Shrey
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Khanna, Pooja
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Latusi, Sabrina
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Lozano, Gerardo
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Luceri, Beatrice
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Malhotra, Gunjan
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Martinez, Raúl
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Mercado-González, Julieta
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Misra, Pooja
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Monfared, Amir Reza Konjkav
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Mukherjee, Ankita
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Nath, Vishnu
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Pandey, Neeraj
1
Parra, Isabella A.
1
Praveena, K.
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Raimondi, Manuela
1
Ranjan, Jayanthi
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International journal of business competition and growth : IJBCG
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
26
International journal of business innovation and research
7
Reihe: Management-Know-how / M : praxisnah und aktuell
7
International journal of business excellence
4
Marketing : ZFP ; journal of research and management
4
Arbeitspapier / Institut für Marketing, Universität Mannheim
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
2
Gabler Edition Wissenschaft
2
International journal of business innovation and research : IJBIR
2
International journal of productivity and quality management : IJPQM
2
Journal of transnational management : the official journal of the International Management Development Association
2
Management Know-how
2
Microeconomics
2
Premier reference source
2
Springer eBook Collection
2
SpringerLink / Bücher
2
Strategien und Trends im Handelsmanagement : disziplinenübergreifende Herausforderungen und Lösungsansätze ; Festschrift für Professor Dr. Dr. h.c. Erich Greipl
2
2007 Business & Economics Society International Conference ; Vol. 2
1
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
1
Consumer Behavior Collection
1
Consumer-brand relationships : theory and practice
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Dexterity in global business : a cross-dimensional analysis
1
Die Betriebswirtschaft : DBW
1
Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
1
European retail research
1
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Global Business and Economics Review
1
Global business & economics review
1
Global economic studies series
1
Handbuch Multi-Channel-Marketing
1
Handelsforschung
1
International Journal of Economics and Business Research
1
International journal of business excellence : IJBEX
1
International journal of economics and business research
1
International journal of electronic marketing and retailing : IJEMR
1
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Editorial: market competition and technology effects on consumerism and marketing research
Rajagopal
- In:
International journal of business competition and …
5
(
2016
)
4
,
pp. 153-155
Persistent link: https://www.econbiz.de/10011687351
Saved in:
2
Effects of critical brand elements on wine purchasing behaviour in the Mexican market
Fernández Reyes, Lucía
;
Rajagopal
- In:
International journal of business competition and …
3
(
2014
)
3
,
pp. 189-212
Persistent link: https://www.econbiz.de/10010393792
Saved in:
3
Editorial: Empowering consumers in strategic marketing decisions
Rajagopal
- In:
International journal of business competition and …
3
(
2013
)
2
,
pp. 103-104
Persistent link: https://www.econbiz.de/10010242159
Saved in:
4
Market analysis of growing competition in pharmaceutical industry
Cavazzani, Paola
;
Rajagopal
- In:
International journal of business competition and …
1
(
2010
)
1
,
pp. 31-44
Persistent link: https://www.econbiz.de/10009727501
Saved in:
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