Qadeer, Faisal; Khan, Laiba; Hameed, Imran - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 17 (2023) 4, pp. 677-699
This paper explains how and when consumer deceleration - the perception of slowed-down temporal experience - adds to … consumer well-being. This investigation is the first attempt to quantify consumer deceleration (a recently coined concept … the consequences of consumer deceleration empirically. Specifically, we argue that consumer deceleration can safeguard …