Search Results - subject:"Country‐of‐ origin"

Sun, Qi; Wu, Fang; Li, Shanjun; Grewal, Rajdeep - In: Management science : journal of the Institute for … 67 (2021) 9, pp. 5857-5877

Persistent link: https://www.econbiz.de/10012650178

Nasution, Reza Ashari; Arnita, Devi; Purnama, Saqina Qanidya - In: Journal of international consumer marketing 33 (2021) 5, pp. 578-594

Persistent link: https://www.econbiz.de/10012650588

Krupka, Zoran; Mirt, Mateja; Ozretić Došen, Đurđana - In: Market : review for marketing theory and practice 33 (2021) 2, pp. 221-238

Persistent link: https://www.econbiz.de/10012819233

Asche, Frank; Sogn-Grundvåg, Geir; Zhang, Dengjun; … - In: Journal of international food & agribusiness marketing 33 (2021) 1, pp. 53-68

Persistent link: https://www.econbiz.de/10012483423

Zbib, Imad; Ghaddar, Reem; Samarji, Ahmad; Wahbi, Marwan - In: Journal of international consumer marketing 33 (2021) 2, pp. 194-208

Persistent link: https://www.econbiz.de/10012483610

Schill, Marie; Godefroit-Winkel, Delphine; Hughes, Mine … - In: Journal of international marketing 29 (2021) 1, pp. 23-38

Persistent link: https://www.econbiz.de/10012484448

Kumar, Sandeep; Gautam, Amit - In: Metamorphosis : a journal of management research 20 (2021) 1, pp. 16-24

Persistent link: https://www.econbiz.de/10013384381

Drennan, Todd; Lindh, Cecilia Thilenius; Dreifalt, Nathalie - In: Journal of customer behaviour 20 (2021) 4, pp. 275-299

Persistent link: https://www.econbiz.de/10014424100

Munir, Saad; Humayon, Asad Afzal; Ahmed, Munir; Haider, … - In: Pakistan journal of commerce and social sciences 11 (2017) 3, pp. 1027-1049

country of origin is the last strongest predictor of customer’s willingness to pay a price premium. This study looks into …

Persistent link: https://www.econbiz.de/10011930771

Shane, Nadine - 2017

Persistent link: https://www.econbiz.de/10012798359

A service of the