Search Results - subject:"Cross‐functional integration"

The architecture of marketing leadership : how different structures of marketing presence in the top management team drive new product performance

Mehrabi, Hamed; Chen, Yongjian; Ranaweera, Chatura - In: Marketing intelligence & planning 43 (2025) 1, pp. 181-209

Persistent link: https://www.econbiz.de/10015201433

Towards supply chain resilience : a structured process approach

Stentoft, Jan; Mikkelsen, Ole Stegmann - In: Operations management research : OMR ; advancing … 17 (2024) 4, pp. 1421-1443

Persistent link: https://www.econbiz.de/10015184947

Linking sales force integration into NPD to salesperson retention : toward a systematic framework

Prigge, Jana-Kristin; Schwehm, Kevin; Sieberz, Isabell - In: Journal of personal selling & sales management : JPSSM 44 (2024) 3, pp. 315-334

Persistent link: https://www.econbiz.de/10015192662

Revisiting postponement : the importance of cross-functional integration to understand tax implications in global supply chains

Norrman, Andreas; Prataviera, Lorenzo Bruno - In: Journal of business logistics 44 (2023) 4, pp. 693-718

Persistent link: https://www.econbiz.de/10014434918

Strengthening managerial innovation behavior in the SMEs : the role of CEO transformational leadership, cross-functional integration and innovation culture

Gashema, Bruce; Gao, Yongqiang - 2018

Persistent link: https://www.econbiz.de/10012140324

The relationship between the barriers to cross-functional integration and new product performance in Spanish innovative firms

González, José Antonio Varela; Vilela, Belén Bande; … - In: Cuadernos de Gestión 7 (2007) 1, pp. 11-29

This study analyzes the relationship between cross-functional integration and new product performance in a sample of … integration. Besides, managers perceive that cross-functional integration relates to new product programme performance. Our … management support for integration and the physical distance between areas are significant barriers to cross-functional …

Persistent link: https://www.econbiz.de/10008505742

Las barreras a la integración interfuncional y su relación con el rendimiento de los nuevos productos en las empresas innovadoras españolas

Araújo, Río; del, Mª Luisa; Fernández Ferrín, Pilar; … - In: Cuadernos de Gestión (2007)

[ES] En este trabajo se analiza la relación entre la integración interfuncional y el rendimiento de los nuevos productos en una muestra de empresas innovadoras españolas. Las percepciones de los directivos de I+D, marketing, producción y otras áreas permiten comprobar que la falta de apoyo...

Persistent link: https://www.econbiz.de/10011277773