Search Results - subject:"Cultural Differences"

Cultural differences in microblogging : how Western IT companies adapt Twitter (X) activities to the Chinese Weibo context

Zhang, Shu; Jong, Menno D. T. de; Gosselt, Jordy F. - In: Journal of international consumer marketing 37 (2025) 1, pp. 72-87

Persistent link: https://www.econbiz.de/10015191966

National culture as a factor in visitors' evaluations of hotel services

Wąsowicz-Zaborek, Elżbieta - 2025

Persistent link: https://www.econbiz.de/10015357800

Cross-cultural determinants of global account management : findings from B2B services

Lautenschlager, Christian; Tzempelikos, Nektarios; … - In: Industrial marketing management : the international … 123 (2024), pp. 358-371

Persistent link: https://www.econbiz.de/10015168482

When we are happy, we are the same-emotions as a boundary condition for the impact of cultural differences on strategic decisions

Florian, Sophie; Meissner, Philip; Wulf, Torsten; Xu, Xian - In: Schmalenbach journal of business research : SBUR 76 (2024) 3, pp. 329-356

Strategic decision-making research has mainly relied on the values-based approach to culture. However, the dynamic constructivist approach to culture has shown that cultural tendencies may also be altered by contingency factors in the decision-making process itself. We theorize based on the...

Persistent link: https://www.econbiz.de/10015210085