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  • Search: subject:"Customer Loyalty Programmes"
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Year of publication
Subject
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Beziehungsmarketing 3 Consumer behaviour 3 Konsumentenverhalten 3 Kundenbindungsprogramm 3 Loyalty program 3 Relationship marketing 3 Customer Loyalty Programmes 2 Customer retention 2 Kundenbindung 2 Confidence 1 Customer Buying Behaviour 1 Customer satisfaction 1 Einzelhandel 1 Food retailing 1 Kenia 1 Kenya 1 Kundenzufriedenheit 1 Lebensmitteleinzelhandel 1 Quellensteuer 1 Retail trade 1 Steuereinnahmen 1 Supermarkets in Kenya 1 Tax revenue 1 Vertrauen 1 Withholding tax 1 altruistic 1 commitment 1 consumeristic 1 customer loyalty programmes 1 egoistic 1 loyalty rewards 1 revenue recognition 1 satisfaction 1 trust 1 withholding tax 1
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Online availability
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Free 2 Undetermined 1
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 3 Aufsatz in Zeitschrift 3
Language
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English 3
Author
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Coetzee, Elizabeth 1 Corbishley, Karen M. 1 Craigen, Jade 1 Croucamp, Ilanri 1 Lawrence, Lucy Ongaya 1 Mason, Roger B. 1 Meintjes, Corné 1 Muathe, Stephen 1 Pidduck, Teresa Calvert 1 Swanepoel, Sumarie 1
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Published in...
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South African journal of accounting research 1
Source
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ECONIS (ZBW) 3
Showing 1 - 3 of 3
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Loyalty program benefits and their effect on relationship quality and loyalty to the retailer
Corbishley, Karen M.; Meintjes, Corné; Mason, Roger B. - 2023
Persistent link: https://www.econbiz.de/10014285172
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Do customer loyalty programs enhance customers buying behaviour in supermarkets in Kenya?
Lawrence, Lucy Ongaya; Muathe, Stephen - 2022
Persistent link: https://www.econbiz.de/10013355067
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Cover Image
Filling the fiscal basket : quantifying tax revenues from customer loyalty programmes
Croucamp, Ilanri; Craigen, Jade; Pidduck, Teresa Calvert; … - In: South African journal of accounting research 38 (2024) 3, pp. 247-263
Persistent link: https://www.econbiz.de/10015175456
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