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Search: subject:"Customer Relationship Orientation"
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Beziehungsmarketing
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CRM capabilities
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Customer Relationship Orientation
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Customer Satisfaction
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Trif, Simona-Mihaela
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Tuleu, Daniela-Liliana
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Gurunathasivam, S.
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Kuruppu, G. N.
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Laukkanen, Tommi
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International marketing review
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Vidyodaya journal of management : VJM
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ECONIS (ZBW)
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Customer-centric strategy driving innovativeness and business growth in international markets
Tuominen, Sasu
;
Reijonen, Helen
;
Nagy, Gábor
;
Buratti, …
- In:
International marketing review
40
(
2023
)
3
,
pp. 479-496
Persistent link: https://www.econbiz.de/10014381217
Saved in:
2
Social Listening Practices towards Social CRM and Customer Relationship Performance in the Fast-Food Industry in Sri Lanka
Gurunathasivam, S.
;
Samarasinghe, G. D.
;
Kuruppu, G. N.
- In:
Vidyodaya journal of management : VJM
9
(
2023
)
2
,
pp. 109-137
Persistent link: https://www.econbiz.de/10014384055
Saved in:
3
CONSEQUENCES OF CRM CAPABILITIES DIMENSIONS ON CUSTOMER SATISFACTION AND MARKET EFFECTIVENESS
Trif, Simona-Mihaela
;
Tuleu, Daniela-Liliana
-
2019
investigate how
customer
relationship
orientation
(CRO) influences the three dimensions of CRM capabilities, and furthermore, how …
Persistent link: https://www.econbiz.de/10012014621
Saved in:
4
CONSEQUENCES OF CRM CAPABILITIES DIMENSIONS ON CUSTOMER SATISFACTION AND MARKET EFFECTIVENESS
Trif, Simona-Mihaela
;
Tuleu, Daniela-Liliana
-
2019
investigate how
customer
relationship
orientation
(CRO) influences the three dimensions of CRM capabilities, and furthermore, how …
Persistent link: https://www.econbiz.de/10015335990
Saved in:
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