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~type_genre:"Aufsatz im Buch"
~subject:"Dienstleistungsqualität"
~person:"Wright, Mike"
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Dienstleistungsqualität
Beziehungsmarketing
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Consumer behaviour
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Customer retention
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Wright, Mike
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Brand management ; Vol. 2
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ECONIS (ZBW)
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Customer
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East, Robert
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Wright, Mike
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Vanhuele, M.
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2010
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