The current study focuses on customer relationship management initiatives in differentorganizations and in different countries. A proposed CRM model was adopted and usedto evaluate the CRM initiatives of the chosen organizations in both Saudi Arabia and theUK. The scope of this research was...

Corporate social responsibility (CSR) refers to a company’s voluntary activities “that appear to further some social good, beyond the interests of the firm and that which is required by law” (McWilliams & Siegel, 2001, p. 117). This paper focuses on the question “Are Romanian travel...