Search Results - subject:"Customer segmentation"

Galiano Coronil, Araceli - In: International review on public and non-profit marketing 19 (2022) 2, pp. 265-287

Persistent link: https://www.econbiz.de/10013268068

Kolhede, Eric; Gomez-Arias, J. Tomas - In: International review on public and non-profit marketing 19 (2022) 2, pp. 333-365

Persistent link: https://www.econbiz.de/10013268083

Liu, Maggie Wenjing; Wei, Chuang; Yang, Lu; Keh, Hean Tat - In: International journal of research in marketing : IJRM ; … 39 (2022) 2, pp. 349-363

Persistent link: https://www.econbiz.de/10013271754

Aksu, Akın; Albayrak, Tahir; Caber, Meltem - In: Journal of hospitality and tourism insights 5 (2022) 3, pp. 501-514

Persistent link: https://www.econbiz.de/10013272792

Mun, Sung Gyun; Park, Eunhye Olivia; Woo, Linda - In: International journal of hospitality management 102 (2022), pp. 1-11

Persistent link: https://www.econbiz.de/10013185230

Marotta, Veronica; Wu, Yue; Zhang, Kaifu; Acquisti, … - In: Information systems research : ISR 33 (2022) 1, pp. 131-151

Persistent link: https://www.econbiz.de/10013188312

Santiago, Joanna; Tiago, Maria Teresa Borges; Tiago, … - In: Journal of business research : JBR 139 (2022), pp. 945-953

Persistent link: https://www.econbiz.de/10013194300

Simões, Dora; Nogueira, Joana - In: Journal of marketing analytics : JMA 10 (2022) 1, pp. 50-63

Persistent link: https://www.econbiz.de/10013163675

Mueller, Sophia; Taylor, Charles Raymond; Mueller, Barbara - In: Media and change management : creating a path for new …, (pp. 267-288). 2022

Persistent link: https://www.econbiz.de/10013167382

Sweeney, Emma; Lawlor, Margaret-Anne; Brady, Mairead - In: International journal of advertising : the review of … 41 (2022) 1, pp. 54-77

Persistent link: https://www.econbiz.de/10013167383

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