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~subject:"Marketingmanagement"
~subject:"Service-dominant logic"
~isPartOf:"Tourism management : research, policies, practice"
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Marketingmanagement
Service-dominant logic
Customer value
13
Kundenwert
13
Betriebliche Wertschöpfung
8
Beziehungsmarketing
8
Relationship marketing
8
Value creation
8
Customer integration
7
Kundenintegration
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5
Customer satisfaction
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Kundenzufriedenheit
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Tourismuswirtschaft
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Value co-creation
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Co-creation
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Dienstleistungsqualität
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Marketing theory
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Service-Dominant Logic
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@ Risk simulation
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Australien
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1
Busser, James A.
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Gkritzali, Alkmini
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González-Mansilla, Óscar
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Serra-Cantallops, Antoni
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Tourism management : research, policies, practice
Industrial marketing management : the international journal for industrial and high-tech firms
23
Journal of business research : JBR
14
Journal of the Academy of Marketing Science
9
Marketing theory
9
Journal of marketing management : MM
8
Journal of retailing and consumer services
6
The service industries journal
6
International journal of contemporary hospitality management
5
International journal of hospitality management
5
Journal of service management
5
The journal of business & industrial marketing
5
Business horizons
4
Harvard business review : HBR
4
Harvard-Business-Manager : das Wissen der Besten
4
Journal of business-to-business marketing
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Central European business review : CEBR
3
European journal of marketing : EJM
3
Handbook of research on customer equity in marketing
3
Journal of business market management : JBM
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of service research : JSR
3
Journal of service theory and practice : JSTP
3
Journal of strategic marketing
3
Management decision : MD
3
Marketing : ZFP ; journal of research and management
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Report / Marketing Science Institute
3
Service business
3
The TQM journal : the international review of organizational improvement
3
The journal of applied business research
3
The journal of brand management : an international journal
3
The journal of services marketing
3
AMS review : official publication of the Academy of Marketing Science
2
Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
2
Australasian marketing journal
2
European Sport management quarterly : ESMQ
2
European journal of marketing
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1
Value co-creation in sustainable tourism : a service-dominant logic approach
Front, Xavier
;
English, Rosa
;
Gkritzali, Alkmini
;
Tian, Wen
- In:
Tourism management : research, policies, practice
82
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012414310
Saved in:
2
The impact of value co-creation on hotel brand equity and customer satisfaction
González-Mansilla, Óscar
;
Berenguer Contrí, Gloria
; …
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 51-65
Persistent link: https://www.econbiz.de/10012063560
Saved in:
3
Co-created value : multidimensional scale and nomological network
Busser, James A.
;
Shulga, Lenna V.
- In:
Tourism management : research, policies, practice
65
(
2018
),
pp. 69-86
Persistent link: https://www.econbiz.de/10011775064
Saved in:
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