Search Results - subject:"Customer value co-creation"

Service agent driven co-created caring in chat-based customer service encounters

Heinonen, Johanna; Sthapit, Erose - In: Services marketing quarterly 45 (2024) 1, pp. 1-24

Persistent link: https://www.econbiz.de/10014513536

The link of corporate social responsibility communication towards customer value co-creation : an empirical study in banking business Indonesia

Nizar Fauzan; Pensri Jaroenwanit - In: Thailand and the world economy 42 (2024) 1, pp. 196-213

. This study aims to analyze the impact of CSR on the interactions between social media influencers, customer value co-creation … customer company identification. CSR communication has a positive impact on customer value co-creation. The paper comes up with …

Persistent link: https://www.econbiz.de/10014513539

Antecedents of customer value co-creation in Islamic banking: The role of religiosity, perceived value and behavioral factors

Abror, Abror; Patrisia, Dina; Engriani, Yunita; Noor, … - In: Cogent Business & Management 10 (2023) 3, pp. 1-19

This study aims to examine some antecedents of customer value co-creation in the Islamic bank industry. It also … addresses the role of religiosity, perceived value and behavioral factors on customer value co-creation. This quantitative study …-SEM) with AMOS 24 as the software package. The result indicates that several factors affect customer value co-creation …

Persistent link: https://www.econbiz.de/10014527348

Antecedents of customer value co-creation in Islamic banking : the role of religiosity, perceived value and behavioral factors

Abror, Abror; Patrisia, Dina; Engriani, Yunita; Nazirul … - In: Cogent business & management 10 (2023) 3, pp. 1-19

Persistent link: https://www.econbiz.de/10014506339

Systematic review and research agenda for the tourism and hospitality sector : co-creation of customer value in the digital age

Dang, T. D.; Nguyen, M. T. - In: Future Business Journal 9 (2023) 1, pp. 1-14

technologies facilitating real-time customer communication and data collection. This evolution towards customer value co-creation … co-creation through the digital age on the tourism and hospitality sector. The primary objective of this review was to … (AI) and the Metaverse. A systematic literature review using the PRISMA method investigated the impact of customer value …

Persistent link: https://www.econbiz.de/10014505882

Low and high outcome quality in co-created hospitality services : two explanations for consumer satisfaction

Alarcón-López, Rocío; López-López, Inés; Ruiz de … - In: Journal of vacation marketing 31 (2025) 1, pp. 3-21

Persistent link: https://www.econbiz.de/10015190068

Building CSR communication in the banking business in Thailand : the mediating effects of social media influencers and consumer skepticism

Nizar Fauzan; Pensri Jaroenwanit - In: Creative business and sustainability journal 44 (2022) 2, pp. 95-113

Persistent link: https://www.econbiz.de/10014250714

Exploring community satisfaction, identification and reciprocity norm for customer value co-creation : insights from virtual brand communities

Liu, Yurong; Lu, Xinxin; Xiong, Zhengde; Wang, Bo; Zhu, Yao - In: Asia Pacific journal of marketing and logistics 36 (2024) 11, pp. 3155-3177

Persistent link: https://www.econbiz.de/10015210870

How CSR communication and value co-creation shape consumer well-being and brand love in the post-COVID-19 pandemic : evidence from the UK

Chang, Shing Wan; Berwanger, Gabriel Alexander Dos Santos - In: Corporate communications : an international journal 29 (2024) 6, pp. 1034-1053

Persistent link: https://www.econbiz.de/10015272599

Can gamified e-service quality improve customer value co-creation and relationship quality in e-retailing?

Tabaeeian, Reihaneh Alsadat; Shafiee, Majid Mohammad; … - In: International journal of quality and service sciences 16 (2024) 2, pp. 145-166

Persistent link: https://www.econbiz.de/10015078164