Roxana, Ionita; Elena, Pîndiche - In: Ovidius University Annals, Economic Sciences Series X (2010) 1, pp. 1077-1080
The image of a superior quality of a certain touristic service or product represents a major advantage on the market, given that tourists perceive the existence of high risk in connection with the acquisition of touristic travels. Therefore, the increase in the quality of the touristic services...