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  • Search: subject:"Customers' purchasing intention"
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Year of publication
Subject
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Customers' purchasing intention 2 Knowledge sharing behavior 2 Social capital 2 Social commerce 2 Social interaction theory 2 Consumer behaviour 1 Knowledge transfer 1 Konsumentenverhalten 1 Online retailing 1 Online-Handel 1 Social Web 1 Social network 1 Social relations 1 Social web 1 Soziale Beziehungen 1 Soziales Netzwerk 1 Sozialkapital 1 Wissenstransfer 1
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Online availability
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Free 2 CC license 1
Type of publication
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Article 2
Type of publication (narrower categories)
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Article 1 Article in journal 1 Aufsatz in Zeitschrift 1
Language
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English 2
Author
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Ghahtarani, Alireza 2 Rostami, Mahdieh 2 Sheikhmohammady, Majid 2
Published in...
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Journal of Innovation & Knowledge (JIK) 1 Journal of innovation & knowledge : JIK 1
Source
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ECONIS (ZBW) 1 EconStor 1
Showing 1 - 2 of 2
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The impact of social capital and social interaction on customers' purchase intention, considering knowledge sharing in social commerce context
Ghahtarani, Alireza; Sheikhmohammady, Majid; Rostami, … - In: Journal of Innovation & Knowledge (JIK) 5 (2020) 3, pp. 191-199
In this research, we identify factors influencing the behavior of knowledge sharing and customer purchasing intention based on two theories of social capital and social interaction. The conceptual model, designed based on theoretical foundations, includes the dimensions of these two theories....
Persistent link: https://www.econbiz.de/10013266768
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Cover Image
The impact of social capital and social interaction on customers' purchase intention, considering knowledge sharing in social commerce context
Ghahtarani, Alireza; Sheikhmohammady, Majid; Rostami, … - In: Journal of innovation & knowledge : JIK 5 (2020) 3, pp. 191-199
In this research, we identify factors influencing the behavior of knowledge sharing and customer purchasing intention based on two theories of social capital and social interaction. The conceptual model, designed based on theoretical foundations, includes the dimensions of these two theories....
Persistent link: https://www.econbiz.de/10012239048
Saved in:
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