Jøranli, Ingvild; Breunig, Karl Joachim - In: Measuring Business Excellence 28 (2024) 3/4, pp. 334-346
Purpose Data-driven innovation is a key pillar for economic development in the 21st century, accordingly the role and … their business development. Design/methodology/approach This study presents the user journeys of five data-driven start … stages, each stage relating to the maturity of the entrepreneurial ecosystem for data-driven innovation. Therefore, the …