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Growth hacking : a critical review to clarify its meaning and guide its practical application
Bargoni, Augusto
;
Santoro, Gabriele
;
Messeni …
- In:
Technological forecasting and social change : an …
200
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10015123796
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Wielding a double-edged sword : unravelling the development of dynamic capabilities through growth hacking
Gerlich, Carolin
;
Brenk, Katharina
;
Antonio, Jerome L.
; …
- In:
Journal of business research : JBR
189
(
2025
),
pp. 1-12
Persistent link: https://www.econbiz.de/10015416438
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