Gimpl-Heersink, Lisa; Rudloff, Christian; Fleischmann, … - In: BuR - Business Research 1 (2008) 1, pp. 106-123
repeat the success of revenue management in practice if reference price effects are included in the demand model and the …
success of revenue management in practice if reference price effects are included in the demand model
and the properties of … this new model are better understood.
Keywords: Inventory Management, Pricing, Reference Price, Stochastic Demand Model
1 …