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Search: subject:"Demographic and preference similarity"
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The effect of online reviews on hotel booking intention : the role of reader-reviewer similarity
Chan, Irene Cheng Chu
;
Lam, Long W.
;
Chow, Cheris W. C.
; …
- In:
International journal of hospitality management
66
(
2017
),
pp. 54-65
Persistent link: https://www.econbiz.de/10011810940
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