, since functionality and quality are a given. Still, the question remains open how far certain design features influence the … relationship between design features and appraisal of brand personality based on a model by Hieronimus (2003). Using images, the … systematically changed. The study has shown some initial indications of the relationship between design features and certain aspects …

their written consent. This paper explores whether characteristics of the respondent, the interviewer or survey design … features influence consent. We use the BHPS combined with a survey of interviewers to model the probability that respondents …

feedback from repeated episodes of competitive rivalry often leads firms to focus their resources on progressively fewer design … features. Applying Miller and Chen's (1996a,b) concept of ‘competitive repertoire simplicity’ we argue that the shift from …