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~person:"Heslop, Louise A."
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Search: subject:"Designation of origin"
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Designation of origin
7
Herkunftsbezeichnung
7
Brand image
4
Markenimage
4
Sport event
4
Sportveranstaltung
4
Big event
2
Consumer behaviour
2
Country image
2
Großveranstaltung
2
Konsumentenverhalten
2
Place image
2
Public relations
2
Öffentlichkeitsarbeit
2
Ambush marketing
1
Americans
1
Amerikaner
1
Bibliometrics
1
Bibliometrie
1
COO
1
Canada
1
China
1
Chinese (People)
1
Chinesen
1
Content analysis
1
Country of origin
1
Destination image
1
Kanada
1
Marketing
1
Mega-events
1
Olympic Games
1
Olympics
1
Perception
1
Place marketing
1
Produktionsstandort
1
Rules of origin
1
Sponsoring
1
Sponsorship
1
Sport
1
Sportmarketing
1
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Article
6
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1
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Article in journal
6
Aufsatz in Zeitschrift
6
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English
7
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Heslop, Louise A.
Krishna, Kala
22
Diamantopoulos, Adamantios
20
Hayakawa, Kazunobu
19
Cadot, Olivier
18
De Melo, Jaime
16
Bruwer, Johan
15
Mattoo, Aaditya
15
Giraldi, Janaina de Moura Engracia
12
Medalla, Erlinda M.
12
Papadopoulos, Nicolas G.
12
Estevadeordal, Antoni
11
Huysmans, Martijn
10
Ju, Jiandong
10
Stepchenkova, Svetlana
10
Inama, Stefano
9
Krueger, Anne O.
9
Magnusson, Peter
9
Mukunoki, Hiroshi
9
Phau, Ian
9
Wey, Christian
9
Aichner, Thomas
8
Alvarez, Maria D.
8
Balabanis, George
8
Becker, Tilman
8
Blakeney, Michael
8
Brenton, Paul
8
De Nisco, Alessandro
8
Fischer, Wolfgang Chr.
8
Haucap, Justus
8
Lee, Richard
8
Menapace, Luisa
8
Portugal-Pérez, Alberto
8
Roy, Devesh
8
Subramanian, Arvind
8
Westjohn, Stanford A.
8
Astous, Alain d'
7
Benner, Eckhard
7
Chen, Maggie Xiaoyang
7
Grebitus, Carola
7
Grote, Ulrike
7
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International journal of sport management and marketing : IJSMM
2
International marketing review
2
International journal of wine business research : IJWBR
1
Marketing intelligence & planning
1
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ECONIS (ZBW)
7
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1
An examination of the status and evolution of country image research
Lu, Irene R. R.
;
Heslop, Louise A.
;
Thomas, D. Roland
; …
- In:
International marketing review
33
(
2016
)
6
,
pp. 825-850
Persistent link: https://www.econbiz.de/10011630326
Saved in:
2
Cityscape promotions and the use of place images at the Olympic Games
Nadeau, John
;
O'Reilly, Norm
;
Heslop, Louise A.
- In:
Marketing intelligence & planning
33
(
2015
)
2
,
pp. 147-163
Persistent link: https://www.econbiz.de/10011326054
Saved in:
3
"Tell me who's your host and I'll tell you who you are" : Olympic Games image before and after the 2008 and 2010 Olympic Games
Armenakyan, Anahit
;
Heslop, Louise A.
;
Nadeau, John
; …
- In:
International journal of sport management and marketing …
14
(
2014
)
1/4
,
pp. 71-95
Persistent link: https://www.econbiz.de/10010399912
Saved in:
4
Does hosting the Olympic Games matter? : Canada and Olympic Games images before and after the 2010 Olympic Games
Armenakyan, Anahit
;
Heslop, Louise A.
;
Nadeau, John
; …
- In:
International journal of sport management and marketing …
12
(
2012
)
1/2
,
pp. 111-140
Persistent link: https://www.econbiz.de/10009707197
Saved in:
5
Cue incongruity in wine personality formation and purchasing
Heslop, Louise A.
;
Cray, David
;
Armenakyan, Anahit
- In:
International journal of wine business research : IJWBR
22
(
2010
)
3
,
pp. 288-307
Persistent link: https://www.econbiz.de/10008667166
Saved in:
6
China and the Olympics : views of insiders and outsiders
Heslop, Louise A.
;
Nadeau, John
;
O'Reilly, Norm
- In:
International marketing review
27
(
2010
)
4
,
pp. 404-433
Persistent link: https://www.econbiz.de/10008696654
Saved in:
7
Product-country images : impact and role in international marketing
Papadopoulos, Nicolas G.
(
contributor
); …
-
1993
Persistent link: https://www.econbiz.de/10000327986
Saved in:
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