disappointment aversion triggered by value uncertainty online, three return configurations were explored: non-return, same …-channel return and omnichannel return and the impacts of disappointment aversion on the retailer's optimal pricing, return penalty …, and profitability are investigated. The most important conclusion is that the effect of disappointment aversion on return …

One of the most well-known models of non-expected utility is Gul (1991)'s model of Disappointment Aversion. This model … disappointment aversion in a variety of applications. …

One of the most well-known models of non-expected utility is Gul (1991)'s model of Disappointment Aversion. This model … disappointment aversion in a variety of applications. …

generalized disappointment aversion (GDA) preferences. We find that the marginal utility gains of the optimal portfolio of a GDA …

This paper investigates the contribution of social comparison effects to the disappointment aversion previously … social comparisons. If disappointment aversion simply reflects an asymmetric evaluation of losses and gains it is expected to … disappointment aversion. …

We present an experiment to investigate the source of disappointment aversion in a sequential real-effort competition …. Specifically, we study the contribution of social comparison effects to the disappointment aversion previously identified in a two … Prowse experiment, where the latter treatment removes the scope for social comparisons. If disappointment aversion simply …

model of choice. We evaluate the performance of different models (including expected utility, disappointment aversion, rank …