Introduction. Situating Walmart in a global context : workplace cultures, industrial relations and supply chains / Carolina Bank Munoz, Bridget Kenny, and Antonio Stecher -- Wal-mart in Brazil : from global diffusion to national institutional embeddedness? / Katiuscia Moreno Galhera, Scott B....

Introduction -- Up from the tobacco fields -- The rewards of a contrary nature -- A cog in the machine -- Asking Alice -- When we got eyes -- Toys aren't kid stuff -- The eureka moment -- Surprise and delight -- Saving the dollar, changing the world -- Free of distractions -- Birth of the fire...