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  • Search: subject:"Discrete/Continuous Demand"
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Year of publication
Subject
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Discrete/Continuous Demand 2 Entry 2 Nonlinear Pricing 2 Telecommunications 2 Advertising 1 Advertising effects 1 Consumer behaviour 1 Consumption theory 1 Demand 1 Fernsehen 1 Konsumentenverhalten 1 Konsumtheorie 1 Nachfrage 1 Television 1 Werbewirkung 1 Werbung 1 ad-skipping 1 addressable TV 1 complementarities 1 consumer welfare 1 discrete-continuous demand 1 non-compliance 1 treatment effects 1
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Online availability
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Free 3
Type of publication
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Book / Working Paper 3
Type of publication (narrower categories)
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Arbeitspapier 1 Graue Literatur 1 Non-commercial literature 1 Working Paper 1
Language
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English 3
Author
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Economides, Nicholas 2 Seim, Katja 2 Viard, V. Brian 2 Gardete, Pedro 1 Nair, Haikesh 1 Tuchman, Anna 1
Institution
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NET Institute 2
Published in...
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Working Papers / NET Institute 2 Stanford University Graduate School of Business research paper 1
Source
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RePEc 2 ECONIS (ZBW) 1
Showing 1 - 3 of 3
Cover Image
Television ad-skipping, consumption complementarities and the consumer demand for Advertising
Tuchman, Anna; Nair, Haikesh; Gardete, Pedro - 2017 - This version: August 2017
Abstract Endogenous consumption of advertising is common. Consumers can choose to change channels to avoid TV ads, click away from paid online video ads, or discard direct mail without reading advertised details. As technological advances give firms improved abilities to target individual...
Persistent link: https://www.econbiz.de/10011862244
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Cover Image
Quantifying the Benefits of Entry into Local Phone Service,
Economides, Nicholas; Viard, V. Brian; Seim, Katja - NET Institute - 2007
1999 to March 2003. We address the prevalence of nonlinear tariffs by developing a discrete/continuous demand model that …
Persistent link: https://www.econbiz.de/10005622691
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Cover Image
Quantifying the Benefits of Entry into Local Phone Service,
Economides, Nicholas; Viard, V. Brian; Seim, Katja - NET Institute - 2007
phone service is sold under a menu of nonlinear tariffs, we develop a method for estimating a mixed discrete/continuous … demand model. The econometric model incorporates the simultaneity of the discrete plan and continuous consumption choices by …
Persistent link: https://www.econbiz.de/10005622703
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