Muñoz-Mazón, Ana; Orea-Giner, Alicia; Fernández … - In: Journal of Services Marketing 35 (2021) 6, pp. 791-806
influence risk perceptions when people travel. To this end, this study focusses on individuals with coeliac disease (CD) and non …. The individuals were placed in three groups according to their perception of how strongly their disease impacts their … vulnerability. These proposals are based on information about the disease, specific information from the tourist industry at the …