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  • Search: subject:"Distribution coverage"
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Subject
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Adjustment costs 1 Anpassungskosten 1 Betriebliche Kennzahl 1 Distribution channel 1 Distribution coverage 1 Distribution metrics 1 Distribution strategy 1 Einkommensverteilung 1 Financial ratio 1 Impact assessment 1 Income distribution 1 Marketing 1 Marketing management 1 Marketing metrics 1 Marketingmanagement 1 Measurement 1 Messung 1 Multichannel 1 Multichannel strategy 1 Multikanalvertrieb 1 Omnichannel 1 Performance measurement 1 Performance-Messung 1 Physical distribution 1 Subsidy 1 Subvention 1 Theorie 1 Theory 1 Vertrieb 1 Vertriebsweg 1 Wirkungsanalyse 1 adjustment costs 1 distribution coverage expansion 1 dynamic games 1 hassle costs 1 subsidy program 1
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Undetermined 2
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Article 2
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 2
Author
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Ailawadi, Kusum L. 1 Chen, Xinlei 1 Farris, Paul W. 1 Liang, Yitian 1 Lu, Wei 1 Xiao, Ping 1 Xiao, Ruli 1
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Journal of retailing 1 Management science : journal of the Institute for Operations Research and the Management Sciences 1
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ECONIS (ZBW) 2
Showing 1 - 2 of 2
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The effects of a government’s subsidy program : accessibility beyond affordability
Xiao, Ping; Xiao, Ruli; Liang, Yitian; Chen, Xinlei; Lu, Wei - In: Management science : journal of the Institute for … 66 (2020) 7, pp. 3211-3233
Persistent link: https://www.econbiz.de/10012268687
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Managing multi- and omni-channel distribution : metrics and research directions
Ailawadi, Kusum L.; Farris, Paul W. - In: Journal of retailing 93 (2017) 1, pp. 120-135
Persistent link: https://www.econbiz.de/10011704707
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