Harl, Tadeja; Milfelner, Borut - In: Administrative Sciences : open access journal 15 (2025) 12, pp. 1-23
internal marketing, employee creativity, agility, engagement, and satisfaction, we propose a structural model to test the … proposed effects and provide a holistic understanding of how internal marketing interacts with employee creativity and other …, we identified an indirect impact on employee creativity via agility. Additionally, analysis showed a positive impact of …