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Search: subject:"EMPLOYER ATTRACTIVENESS"
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HR marketing
1,560
Personalmarketing
1,560
Personalbeschaffung
479
Recruitment
456
Deutschland
408
Germany
405
Corporate reputation
376
Firmenimage
375
Personalmanagement
300
Human Resource Management
299
Brand management
284
Markenführung
284
Employee retention
179
Mitarbeiterbindung
179
Highly skilled workers
115
Hochqualifizierte Arbeitskräfte
115
Arbeitszufriedenheit
107
Job satisfaction
107
Markenimage
104
Brand image
103
Employer branding
100
Unternehmenskultur
99
Corporate culture
97
Social Web
97
Social web
97
Arbeitsverhalten
83
Work behaviour
83
Personalauswahl
82
Corporate social responsibility
80
Corporate Social Responsibility
79
Personnel selection
73
KMU
68
SME
68
Internal communication
65
Interne Kommunikation
65
Theorie
62
Theory
62
Arbeitskräfte
57
Workforce
57
employer branding
57
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489
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31
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33
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32
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28
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10
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10
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8
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Author
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Baum, Matthias
13
Walter, Benjamin von
12
Burmann, Christoph
9
Kabst, Rüdiger
9
Trost, Armin
9
Welpe, Isabell M.
9
Beck, Christoph
8
Bröckermann, Reiner
8
Gehrels, Sjoerd
8
Hesse, Gero
8
Kirchgeorg, Manfred
8
Kremmel, Dietmar
8
Mosley, Richard
7
Pepels, Werner
7
Tumasjan, Andranik
7
Van Hoye, Greet
7
Weinrich, Kai
7
Yu, Kang Yang Trevor
7
Dineen, Brian R.
6
Esch, Franz-Rudolf
6
Jäger, Wolfgang
6
King, Ceridwyn
6
Lievens, Filip
6
Lippold, Dirk
6
Sharma, Ravindra
6
Stumpf, Marcus
6
Agarwal, Shivani
5
Buckmann, Jörg
5
Edwards, Martin R.
5
Grace, Debra
5
Kanning, Uwe Peter
5
Martin, Graeme
5
Mölk, Andreas
5
Näppä, Anna
5
Rana, Geeta
5
Robertson, Alan
5
Saini, Gordhan K.
5
Strobel, Maria
5
Strödter, Kristina
5
Tanwar, Karnica
5
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Springer Fachmedien Wiesbaden
31
Berliner Wissenschafts-Verlag
7
Stiftung Familienunternehmen
5
Springer-Verlag GmbH
4
Deutsche Gesellschaft für Personalführung
3
Eric Cuvillier <Firma>
3
MWV Medizinisch Wissenschaftliche Verlagsges. mbH & Co. KG
3
Verlag Dr. Kovač
3
W. Kohlhammer GmbH
3
epubli GmbH
3
Carl Hanser Verlag
2
Deutschland / Bundesministerium für Familie, Senioren, Frauen und Jugend / Referat Öffentlichkeitsarbeit
2
Haufe-Lexware GmbH & Co. KG
2
Leuphana Universität Lüneburg
2
Tectum Verlag
2
Trendence Institut
2
Universität Potsdam
2
kassel university press
2
Bayern / Bayerisches Staatsministerium für Wirtschaft, Infrastruktur, Verkehr und Technologie
1
Books on Demand GmbH <Norderstedt>
1
Campus Verlag
1
Center of Market Oriented Product and Production Management
1
DATEV eG
1
De Gruyter Oldenbourg
1
Deloitte-Mittelstandsinstitut <Bamberg>
1
Deutsches Seminar für Fremdenverkehr Berlin
1
Dr. Rainer Hampp <Firma>
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Frankfurter Allgemeine Buch
1
GABAL-Verlag GmbH
1
Herbert Utz Verlag
1
Hochschule Augsburg
1
Hochschule Darmstadt
1
Hochschule für Öffentliche Verwaltung Kehl
1
Hogrefe Verlag
1
ISM University of Management and Economics
1
Josef Eul Verlag GmbH
1
Nomos Verlagsgesellschaft
1
OECD
1
Optimus Verlag
1
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Published in...
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SpringerLink / Bücher
44
Personalmarketing 2.0 : vom Employer Branding zum Recruiting
29
Employer Branding : Arbeitgeber positionieren und präsentieren
17
Human resource management
17
Erfolgsfaktor Employer Branding : Mitarbeiter binden und die Gen Y gewinnen
14
International journal of hospitality management
13
Social Media im Personalmarketing : erfolgreich in Netzwerken kommunizieren
13
Personalkommunikation : interne und externe Öffentlichkeit für HR-Themen gewinnen
12
Personalwirtschaft : das Magazin für den Job HR
12
The journal of brand management : an international journal
12
Employer brand management : Arbeitgebermarken aufbauen und steuern
11
Stellenanzeigen als Instrument des Employer Branding in Europa : interdisziplinäre und kontrastive Perspektiven
11
Administrative Sciences : open access journal
10
European journal of marketing : EJM
10
Journal of business research : JBR
10
Springer eBook Collection
10
The journal of product & brand management
10
War for Talents : Erfolgsfaktoren im Kampf um die Besten
10
essentials
10
BestMasters
9
Corporate communications : an international journal
9
The international journal of human resource management
9
Business horizons
8
Employer branding for competitive advantage : models and implementation strategies
8
European management journal
8
International journal of organizational analysis
8
Journal of business and psychology
8
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
8
Research
8
Corporate social responsibility and environmental management
7
Employer branding for the hospitality and tourism industry : finding and keeping talent
7
Global business review
7
Innovationen im Personalmanagement : die spannendsten Entwicklungen aus der HR-Szene und ihr Nutzen für Unternehmen
7
The IUP journal of brand management : IJBRM
7
Wirtschaftspsychologie aktuell : Zeitschrift für Personal und Management
7
Employee relations
6
International journal of human resource management
6
International journal of selection and assessment
6
Journal of strategic marketing
6
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
6
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Source
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ECONIS (ZBW)
1,572
RePEc
9
Other ZBW resources
9
EconStor
6
BASE
1
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741
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750
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1,597
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741
Modeling employee-based brand equity (EBBE) and perceived environmental uncertainty (PEU) on a firm's performance
Poulis, Athanasios
;
Wisker, Zazli
- In:
The journal of product & brand management
25
(
2016
)
5
,
pp. 490-503
Persistent link: https://www.econbiz.de/10011620604
Saved in:
742
Internal audience segmentation and diversity in internal communication
Suh, Taewon
;
Lee, Jaehun
- In:
Corporate communications : an international journal
21
(
2016
)
4
,
pp. 450-464
Persistent link: https://www.econbiz.de/10011626261
Saved in:
743
Emotional appeal in recruitment advertising and applicant attraction : unpacking national cultural differences
Han, Jing
;
Ling, Juan
- In:
Journal of organizational behavior : OB ; the internat. …
37
(
2016
)
8
,
pp. 1202-1223
Persistent link: https://www.econbiz.de/10011568881
Saved in:
744
Lasting footprints of the employer brand : can sustainable HRM lead to brand commitment?
App, Stefanie
;
Büttgen, Marion
- In:
Employee relations
38
(
2016
)
5
,
pp. 703-723
Persistent link: https://www.econbiz.de/10011594886
Saved in:
745
The effects of humour in online recruitment advertising
Oikarinen, Eeva-Liisa
;
Söderlund, Magnus
- In:
Australasian marketing journal
24
(
2016
)
3
,
pp. 180-186
Persistent link: https://www.econbiz.de/10011596765
Saved in:
746
Worker word of mouth on the internet : influence on human resource image, job seekers and employees
Melián-González, Santiago
;
Bulchand-Gidumal, Jacques
- In:
International journal of manpower
37
(
2016
)
4
,
pp. 709-723
Persistent link: https://www.econbiz.de/10011600550
Saved in:
747
Categorizing humorous employer brand message in a small company's online job ads
Oikarinen, Eeva-Liisa
;
Saraniemi, Saila
- In:
Corporate reputation review : an international journal
19
(
2016
)
3
,
pp. 198-218
Persistent link: https://www.econbiz.de/10011601142
Saved in:
748
The mediating role of trust : investigating the relationships among employer brand perception and turnover intentions
Kashyap, Vaneet
;
Rangnekar, Santosh
- In:
Global business review
17
(
2016
)
3
,
pp. 64-75
Persistent link: https://www.econbiz.de/10011603680
Saved in:
749
An exploratory study of jobseekers' decision-making styles, recruitment information sources and organisational attractiveness
Liu, Yu-Lun
;
Keeling, Kathleen A.
;
Papamichail, K. Nadia
- In:
Personnel review : a professional journal reporting new …
45
(
2016
)
6
,
pp. 1403-1427
Persistent link: https://www.econbiz.de/10011603871
Saved in:
750
Exploring the relationship between employer branding and employee retention
Tanwar, Karnica
;
Prasad, Asha
- In:
Global business review
17
(
2016
)
3
,
pp. 186-206
Persistent link: https://www.econbiz.de/10011607662
Saved in:
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