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  • Search: subject:"ESG attributes"
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Brand 1 Brand management 1 Consumer behaviour 1 Corporate Social Responsibility 1 Corporate social responsibility 1 ESG attributes 1 Hotel industry 1 Hotellerie 1 Konsumentenverhalten 1 Markenartikel 1 Markenführung 1 brand choice 1 brand involvement 1 brand tribalism 1 love marks 1
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Article 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Chiriko, Amare Yaekob 1 Choi, Hyunjun 1 Han, Heesup 1 Kim, Seongseop 1 Moon, Hyoungeun 1 Yu, Jongsik 1
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Journal of travel and tourism marketing 1
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ECONIS (ZBW) 1
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Environmental, social, and governance (ESG) in the hotel industry : a strategy for brand management, brand tribalism, and brand choice
Yu, Jongsik; Kim, Seongseop; Chiriko, Amare Yaekob; … - In: Journal of travel and tourism marketing 41 (2024) 9, pp. 1226-1243
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