Search Results - subject:"Eco‐friendly"

Exploring the influence of green inclusive leadership on green creativity : examining the underlying mechanisms

Jia-Xin Liu - In: Leadership & organization development journal 46 (2025) 2, pp. 199-217

Persistent link: https://www.econbiz.de/10015396606

Product fit and sizing : sustainable product evaluation, engineering, and design

Robinette, Kathleen M.; Veitch, Daisy; Alemany, Sandra; … - 2025

Persistent link: https://www.econbiz.de/10015132865

Impact of green inclusive leadership on employee green creativity : mediating roles of green passion and green absorptive capacity

Murad, Majid; Li, Cai - In: Leadership & organization development journal 46 (2025) 1, pp. 118-138

Persistent link: https://www.econbiz.de/10015199791

Mind the gap : identifying the chasm between environmental awareness, attitudes and action in fast fashion consumption

Surat Teerakapibal; Schlegelmilch, Bodo B. - In: International marketing review 42 (2025) 1, pp. 103-127

Persistent link: https://www.econbiz.de/10015202417

A predictive model for environmentally responsible purchase intention of organic products : a study from Malaysia

Denis, Joachim Clement; Shathees Baskaran - In: International journal of business innovation and … 36 (2025) 2, pp. 204-228

Persistent link: https://www.econbiz.de/10015359209

The green Fintech paradox : understanding the dynamics of green brand positioning and user decision-making in the digital financial landscape

Mehrab, Dewan; Akhter, Mily - 2025

Persistent link: https://www.econbiz.de/10015372556

Sustainable Green Marketing Strategies for a Circular Economy : African Realities and Imperatives

Muposhi, Asphat (ed.); Nyagadza, Brighton (ed.) - 2025

1. Sustainable Green Marketing Strategies for a Circular Economy in Africa: An Introduction -- 2. Beyond Formal Law: Harnessing African Indigenous Knowledge to Foster Green Marketing Governance and Sharing Economy -- 3. Green Corporate Governance and Sustainable Development Goals: Lessons for...

Persistent link: https://www.econbiz.de/10015375347

Greener products : the making and marketing of sustainable brands

Iannuzzi, Al - 2025 - Third edition

"Sustainability and its competitive advantage is the goal of every company and any brand that wants to stay successful in the marketplace. Customers also gravitate to brands that manage sustainability issues well. Greener Products: The Making & Marketing of Sustainable Brands, written by a...

Persistent link: https://www.econbiz.de/10015068742

Linking entrepreneurial orientation to sustainable performance : the mediating role of green innovation

Manigandan, R.; Raghuram, J. Naga Venkata - In: International journal of productivity and quality … 44 (2025) 3, pp. 331-355

Persistent link: https://www.econbiz.de/10015394659

Is sustainability a liability? : green marketing and consumer beliefs about eco-friendly products

Chernev, Alexander; Blair, Sean; Böckenholt, Ulf; … - 2025

Persistent link: https://www.econbiz.de/10015359852