Search Results - subject:"Ecofriendly"

The effects of death anxiety, health anxiety and environmental anxiety on the intention to purchase eco-friendly product and consumption behavior

Korkmaz, İlknur; Dal, Nil - In: Istanbul business research 53 (2024) 3, pp. 379-408

eco-friendly products and consumption behavior. This study also aimed to determine the mediating role of health anxi- ety …, environmental anxiety, and intention to purchase eco-friendly products. People who buy eco-friendly products were identified via an … purchase an eco-friendly product. The intention to purchase an eco-friendly product also impacted eco- friendly consumption …

Persistent link: https://www.econbiz.de/10015411552

Environmentally sustainable apparel merchandising of recycled cotton-polyester blended garments : analysis of consumer preferences and purchasing behaviors

Pranta, Arnob Dhar; Rahaman, Md. Tareque; Repon, Md. … - In: Journal of open innovation : technology, market, and … 10 (2024) 3, pp. 1-13

This research work examines how consumer behavior and purchasing pattern are affected by recycled cotton-polyester blended clothing, with a particular emphasis on sustainable apparel merchandising. The use of recycled materials has drawn a lot of attention as environmental sustainability in the...

Persistent link: https://www.econbiz.de/10015072098

Green marketing to promote the natural protected area

Apaza-Panca, Cynthia Milagros; Flores Quevedo, Lucy Anamelva - In: Sustainable technology and entrepreneurship 3 (2024) 3, pp. 1-7

Green marketing is a tool used to encourage the promotion of goods or services, which mainly seeks to safeguard the environment from social, political, and economic activities. The objective of this study was to design green marketing strategies to promote nature tourism in the Coto de Caza El...

Persistent link: https://www.econbiz.de/10015405506

The relationship between internal factors and employees' perception of an organization's green performance

Milanović, Vesna; Jurčić, Ana; Matić, Andrea Bučalina - In: Ekonomske teme 61 (2023) 2, pp. 249-267

, employees' eco-friendly behavior - EFB). Therefore, it was considered justified to examine whether each IGM dimension is related …

Persistent link: https://www.econbiz.de/10014372832

The mediating role of exogenous shocks in green purchase intention : evidence from Italian fashion industry in the COVID-19 era

Annunziata, Eleonora; Pucci, Tommaso; Cammeo, Jacopo; … - In: Italian journal of marketing : ITJM 2023 (2023) 1, pp. 59-79

Persistent link: https://www.econbiz.de/10014227134

Consumer research on bioplastics : a systematic review

Weinrich, Ramona; Herbes, Carsten - In: Q open : a journal of agricultural, climate, … 3 (2023) 1, pp. 1-44

Bioplastics have gained increasing importance in academia and industry. However, a key to market success is consumer acceptance and use of such bioplastics. In this review, we analyze thirty-four papers with a focus on B2C consumer research following the PRISMA protocol. We evaluated the papers...

Persistent link: https://www.econbiz.de/10014423479

Customer engagement, innovation, and sustainable consumption : analyzing personalized, innovative, sustainable phygital products

Anwar, Rana Salman; Ahmed, Rizwan Raheem; … - In: Journal of innovation & knowledge : JIK 10 (2025) 1, pp. 1-14

Purpose - This research explores the relationship between factors that play a crucial role in e-commerce. This research aimed to check the direct relationship between customer engagement, innovation, and behavior of consumers towards phygital products on patronage intention. Furthermore, this...

Persistent link: https://www.econbiz.de/10015192368

Selling sustainability : making green advertising more concrete with circular economy message framing

Gutentag, Jolie; Russell, Cristel Antonia - In: International journal of advertising : the review of … 44 (2025) 1, pp. 47-65

Persistent link: https://www.econbiz.de/10015194214

Speaking green : expressing a message in a foreign language fosters consumers' pro-environmental choices

Saile, Katharina S.; Neef, Nicolas Eric; Hüttl-Maack, … - In: International journal of advertising : the review of … 44 (2025) 1, pp. 66-86

Persistent link: https://www.econbiz.de/10015194215

European funds and green public procurement

Nicolas, Ruben; Titl, Vitezslav; Schotanus, Fredo - In: Ecological economics 227 (2025), pp. 1-12

Persistent link: https://www.econbiz.de/10015177988