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Search: subject:"Electronic customer service"
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Electronic customer service
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Marketing Management (incl. Strategy and Customer Relations)
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SMEs
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diffusion of innovations
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electronic mail
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service recovery
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Murphy, Jamie
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Neale, Larry
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Comparing the diffusion of online service recovery in small and large organisations
Neale, Larry
;
Murphy, Jamie
;
Scharl, Arno
-
2006
problem, online complaining and
electronic
customer
service
. It applies diffusion of innovation as a theoretical framework to …
Persistent link: https://www.econbiz.de/10009483471
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