Search Results - subject:"Entry Strategies"

Competing with theories : using awareness and confidence to secure resources and rents

Ehrig, Timo; Zenger, Todd R. - In: Strategy Science 9 (2024) 4, pp. 416-432

Persistent link: https://www.econbiz.de/10015191312

Incumbent incentives in response to entry

Saouma, Richard; Shelef, Orie; Wuebker, Robert; … - In: Strategy Science 9 (2024) 2, pp. 152-162

Persistent link: https://www.econbiz.de/10014633200

Value perceptions of first-party content on multi-sided platforms : findings from the Amazon Marketplace

Veisdal, Jørgen - In: Journal of marketing analytics : JMA 13 (2025) 3, pp. 902-917

Persistent link: https://www.econbiz.de/10015508735

How much control do firms exercise over their resources when entering emerging markets?

Giachetti, Claudio; Peprah, Augustine Awuah - In: BRQ Business Research Quarterly 25 (2022) 2, pp. 122-142

The international management literature has presented inconclusive results about the effect of institutional voids in a host country on entrant firms' resource commitment. With the lens of institutional theory and transaction cost theory, this article examines how institutional voids in an...

Persistent link: https://www.econbiz.de/10013327737

How much control do firms exercise over their resources when entering emerging markets? : the influence of institutional voids on entry mode degree of control

Giachetti, Claudio; Peprah, Augustine Awuah - In: Business research quarterly : BRQ 25 (2022) 2, pp. 100-121

Persistent link: https://www.econbiz.de/10013270587

China's enterprises in Africa : market entry strategies, implications for capacity building, and corporate social responsibility

Anyu, Julius N.; Dzekashu, William G. - In: Journal of economics and political economy : JEPE 6 (2019) 2, pp. 172-180

Persistent link: https://www.econbiz.de/10012166984

Country-of-origin image; SMEs and emerging economies : evidence from a case study of manufacturing SMEs from Turkey

Arghashi, Vahideh; Okumuş, Abdullah - In: Journal of Islamic marketing 13 (2022) 4, pp. 956-974

Persistent link: https://www.econbiz.de/10013278904

International Management : The Process of Internationalization and Market Entry Strategies

Fuchs, Manfred - 2022

developed for university courses in Germany, Austria and Switzerland. Contents Market entry strategies Theories in international … management (concepts and applications) Managerial decision-making and entry strategies (theory vs. reality) Core structure of the …

Persistent link: https://www.econbiz.de/10013418849

When does the underdog win?

Wernerfelt, Birger - In: Strategy Science 7 (2022) 1, pp. 1-9

Persistent link: https://www.econbiz.de/10013184942

Entering a foreign market: Exports, FDI or strategic alliance?

Morasch, Karl - 2018

The decision over exports vs. foreign direct investment (FDI) is usually discussed in an extension of the so-called Melitz model where firms with heterogeneous costs compete in a monopolistically competitive industry. The present paper starts from a situation where a potential foreign entrant...

Persistent link: https://www.econbiz.de/10011959947