Search Results - subject:"Entry node"

Did you mean: subject:"Entry mode" (346 results)

Managing distribution networks in emerging markets. Evidence from the furniture sector

Bortoluzzi, Guido; Chiarvesio, Maria; Tabacco, Raffaella - In: European Business Review 27 (2015) 6, pp. 617-637

Purpose – This paper aims to examine how three firms set up distribution networks in China and India. The authors highlight the criticalities in this process and the modifications necessary to adapt the firms’ distribution networks to the local conditions of both markets. Firms entering...

Persistent link: https://www.econbiz.de/10014714370

Managing distribution networks in emerging markets : evidence from the furniture sector

Bortoluzzi, Guido; Chiarvesio, Maria; Tabacco, Raffaella - In: European business review : EBR ; the official journal … 27 (2015) 6, pp. 617-637

Persistent link: https://www.econbiz.de/10011504403

Emerging market entry node pattern and experiential knowledge of small and medium‐sized enterprises

Sandberg, Susanne - In: International Marketing Review 30 (2013) 2, pp. 106-129

Purpose – The purpose of this paper is to conceptualize “entry node”, to describe the entry node pattern (i.e. the … initial entry node and changes in it) of small to medium‐sized enterprises (SMEs) entering emerging market business networks … Sweden that entered the emerging markets of the Baltic States, Poland, Russia, or China. Findings – The entry node is the …

Persistent link: https://www.econbiz.de/10014827575