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Competitive density 1 Consumer behaviour 1 E-commerce 1 Electronic Commerce 1 Experience/search product 1 Internet marketing 1 Konsumentenverhalten 1 Markov Chain Monte Carlo (MCMC) 1 Markov chain 1 Markov-Kette 1 Monte Carlo simulation 1 Monte-Carlo-Simulation 1 Online experience 1 Online prepurchase search 1 Online retailing 1 Online-Handel 1 Online-Marketing 1 Price comparison websites 1 Website 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Brocato, E. Deanne 1 Wang, Jingguo 1 Yang, Zhiyong 1
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 1
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ECONIS (ZBW) 1
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An investigation into the antecedents of prepurchase online search
Wang, Jingguo; Yang, Zhiyong; Brocato, E. Deanne - In: Information & management : the internat. journal of … 55 (2018) 3, pp. 285-293
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